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4 Reasons to Use a Face Serum


4 Reasons to Use a Face Serum 4 Reasons to Use a Face Serum 4 Reasons to Use a Face Serum

You probably think you have your skin care routine down pat. Cleanse, tone, moisturize—what more could there be? Well, if you haven’t added a face serum into the mix, you may be missing out. Face serums are lightweight moisturizers that contain a higher concentration of active ingredients (such as hyaluronic acid and vitamin C) than typical facial moisturizers, and they can help deliver some serious beauty benefits. Keep reading to find out all that serums can do, how to use a serum as part of your skin care routine, plus get our top product picks.


As you age, your skin can naturally start to lose the look of radiance. Before reaching for your highlighter, apply the L’Oréal Paris Age Perfect Cell Renewal Golden Serum to clean skin, both morning and evening. It’s formulated with golden micro-reflectors to help illuminate the look of skin and stimulate cell renewal, revealing more youthful-looking skin. Want to put together an entire anti-aging skin care routine? Try Your 5-Step Age Perfect Skin Care Routine, which includes face serum, eye cream, and more.


Daily UV exposure and aging can result in the appearance of dull skin and discolorations like dark spots. The L’Oréal Paris Youth Code™ Dark Spot Correcting & Illuminating Serum Corrector immediately makes skin look more luminous and helps fade the appearance of dark spots with continued use over time. Apply it to a clean complexion, morning and night. Before heading out for the day, be sure to also take sun protection measures—apply a broad-spectrum sunscreen with an SPF of 15 or higher, reapply at least every two hours (or immediately after swimming or sweating), limit your amount of time in the sun (especially during the peak hours of 10 AM to 2 PM), seek shade whenever possible, and cover up exposed areas with long sleeves, pants, UV-blocking sunglasses, and a broad-brimmed hat.


Face serum plays a vital role in any effective anti-aging skin care routine. Pick a serum that contains intensely hydrating hyaluronic acid, such as the L'Oréal Paris Revitalift Derm Intensives 1.5% Pure Hyaluronic Acid Serum. Formulated with a high concentration of H.A., this serum absorbs quickly to help reveal instantly replenished, plumped skin. Vitamin C is another potent anti-aging ingredient to keep an eye out for when choosing a serum. Reach for a formulation that contains a sizable percentage of the vital antioxidant, like the L'Oréal Paris Revitalift 10% Pure Vitamin C Serum. Apply either serum after AM and PM cleansing, then follow up with an anti-aging moisturizer.

Reason #4. USE A SERUM TO…HELP BOOST volume

As you mature, your skin can gradually lose moisture and volume, especially in delicate areas like cheekbones and under the eyes. To replenish volume and moisture retention in these areas, reach for a targeting serum that contains hyaluronic acid. Dispense a few drops on fingertips and apply all over your face, focusing on any problem areas, until the product is thoroughly absorbed. Follow up with a nourishing moisturizer, such as the L’Oréal Paris Age Perfect Hydra-Nutrition Golden Balm Face, Neck, & Chest.


Now that you know more about the benefits of using a face serum in your daily skin care routine, it’s time to learn how to apply it. To get it right, follow our guide to layering serum.

Step 1: Cleanser

Cleansing your complexion should be the first step in your daily routine, as this helps get rid of any dirt, excess oils, or impurities sitting on the surface of your skin. Do this morning and evening, plus after you sweat. Depending on your age and skin type, reach for a cleanser that matches your biggest skin care concerns. If you’re focusing on fine lines and wrinkles, for example, try a gentle cleanser like the L'Oréal Paris Age Perfect Nourishing Cream Cleanser. If removing makeup is your biggest hurdle, try a micellar water, such as the L'Oréal Paris Micellar Cleansing Water Complete Cleanser Waterproof – All Skin Types

Step 2: Serum

It’s go time! Apply a thin layer of your serum of choice (about a pea-sized amount should do) and massage onto skin until fully absorbed.

Step 3: Eye cream

Once you’re done applying serum, lightly dab on your favorite eye cream.

Step 4: Moisturizer

No skin care routine would be complete without facial moisturizer! Again, pick one that’s formulated for your skin type and needs.

Step 5: Broad-spectrum sunscreen

In the morning, apply a broad-spectrum sunscreen with an SPF value of 15 or higher before going outside—and remember to follow those other sun protection measures we told you about. You can never be too sun safe!

And that’s it! Need more guidance on adding the right serum to your skin care routine? Here’s Our Best Facial Serum for Every Skin Concern.