29 September
9:00 PM

Liberté. Egalité. Sororité. You're worth it.

Where liberty works the runaway. Where equality holds her head high. Where sisterhood links arms in every step. From the heart of Paris, we rise: bold, diverse, unapologetic. Every look, a statement. Every attitude, a celebration. Because self-worth is not a trend. It's a statement. Walk your worth. The world is watching. From Paris, with worth.

Because You're worth the spotlight

On September 29 at 9PM L’Oréal Paris transforms the Hôtel de Ville into a stage that honors what truly matters — the empowering feeeling of knowing you're worth it. In the heart of Paris, during Fashion Week, we bring together beauty, fashion and feminism to shine a spotlight on the power of self-worth.

This year's runway show reimagines the iconic French motto to a new lens: Liberté. Egalité. Sororité, a powerful celebration of sisterhood and solidarity. Because believing in yourself isn't a luxury, it should be a given.

As the official partner of Paris Fashion Week, L’Oréal Paris invites the world to witness a night where every step down the runway reaffirms the simple truth: you are worth it.

On stage we invited a powerful line-up of ambassadors who embody strength and confidence: Kendall Jenner, Helen Mirren, Eva Longoria, Cindy Bruna, Ariana Greenblatt, Gillian Anderson, Andie Macdowell, Marie Bochet, Aja Naomi King, Luma Grothe, and more still to come.