Because You're worth the spotlight

On September 29 at 9PM L’Oréal Paris transforms the Hôtel de Ville into a stage that honors what truly matters — the empowering feeeling of knowing you're worth it. In the heart of Paris, during Fashion Week, we bring together beauty, fashion and feminism to shine a spotlight on the power of self-worth.

This year's runway show reimagines the iconic French motto to a new lens: Liberté. Egalité. Sororité, a powerful celebration of sisterhood and solidarity. Because believing in yourself isn't a luxury, it should be a given.

As the official partner of Paris Fashion Week, L’Oréal Paris invites the world to witness a night where every step down the runway reaffirms the simple truth: you are worth it.

On stage we invited a powerful line-up of ambassadors who embody strength and confidence: Kendall Jenner, Helen Mirren, Eva Longoria, Cindy Bruna, Ariana Greenblatt, Gillian Anderson, Andie Macdowell, Marie Bochet, Aja Naomi King, Luma Grothe, and more still to come.