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How to Brighten Your Skin: 8 Helpful Tips

February 27, 2020

Let’s be real, the transition from warm weather to super cold temperatures can take a toll on your skin. So much so, your once glowing complexion can easily transition to dry and dull skin. Not cool! So naturally, you may be wondering how to brighten skin. The good news is, with a few tweaks to your skin care routine, you can sport more radiant skin in no time. And as always, we have a few skin care tricks up our sleeve to help you do just that. Ready to learn all our best skin brightening tips? Keep reading for seven tips to help give your skin the luminous glow it deserves.


Whether it’s in a skin brightening cream or a facial cleanser, glycolic acid is known for exfoliating skin and leaving it looking more radiant. Consider adding one or more of the following to your routine.

L’Oréal Paris Revitalift Bright Reveal Brightening Daily Scrub Cleanser: Formulated with gentle micro-pearls and glycolic acid, this cleanser exfoliates dullness and impurities to improve skin tone, texture, and clarity, revealing visibly brighter, more radiant skin.

L’Oréal Paris Revitalift Bright Reveal Brightening Daily Peel Pads: This daily peel pad resurfaces dull, uneven tone and rough texture to reveal fresh-looking skin and reduce the appearance of wrinkles over time. Formulated with glycolic acid, the formula is clinically tested to gently yet effectively exfoliate dead skin cells to help renew the skin’s surface layer.

L’Oréal Paris Revitalift Bright Reveal Brightening Dual Overnight Moisturizer: This overnight moisturizer is formulated with glycolic acid, vitamin C, and Pro-Retinol and targets the appearance of wrinkles and uneven tone to reveal brighter, more radiant skin in just one week.

L’Oréal Paris Revitalift Bright Reveal Brightening Day Moisturizer SPF 30: This hydrating SPF moisturizer is clinically tested to reveal more radiant skin. It visibly brightens, hydrates, and leaves skin feeling softer and appearing smoother.


Over time, the buildup of dead skin cells and impurities can cause your skin to appear dull—and no one wants that! To give your skin a brightening boost, be sure to exfoliate regularly. How often you exfoliate depends on your skin type, but as a general rule of thumb, you’ll want to exfoliate about three times a week. Need a product rec? Try one of our face scrubs, below.

L’Oréal Paris Pure-Sugar Purify & Unclog Kiwi Scrub: Gently polish away dull skin with this sugar scrub formulated with three pure sugars and kiwi seeds. The scrub will purify and unclog pores for soft, smooth skin.

L’Oréal Paris Pure-Sugar Resurface & Energize Kona Coffee Scrub: Made with a blend of three pure sugars plus real Kona coffee grounds sourced directly from the Kona Coast of Hawaii, this scrub will resurface tired skin to look awakened with reduced signs of fatigue.

L’Oréal Paris Pure-Sugar Nourish & Soften Cocoa Scrub: This nourishing face scrub will leave skin looking more refined and feeling softer and smoother. Dull skin is gently polished away.

L’Oréal Paris Pure-Sugar Smooth & Glow Grapeseed Scrub: Because the sugar granules melt as you scrub, this ultra-soft sugar scrub is truly kind to skin. It provides deep yet gentle exfoliation for a baby-soft, glowing finish.


Who doesn’t love relaxing with a face mask? Aside from being a reason to indulge in some self-care, the right face mask can brighten your complexion. We’re talking about a charcoal face mask. The L’Oréal Paris Pure-Clay Detox & Brighten Face Mask is formulated with charcoal and pure clays to leave skin feeling clean, velvety, and rebalanced, addressing your dull, tired skin to reveal a purified, even, and radiant complexion. As for how to brighten skin with a charcoal mask, you’ll want to smooth the mask onto clean, dry skin three times a week. Let it sit for 10-15 minutes, then rinse off—easy!


We’re sure by now you know the importance of using a moisturizer, but what about a skin brightening serum? Face serums can make all the difference in your complexion, targeting specific skin care concerns you may have. This is where a vitamin C serum comes in. The L’Oréal Paris Revitalift Derm Intensives 10% Pure Vitamin C Serum helps to boost your skin’s radiance while reducing the appearance of wrinkles.


Whether you haven’t been getting enough sleep or simply seem cursed with the appearance of dark circles, these under-eye shadows can take a real toll on how your complexion looks. Thankfully, even if getting more sleep hasn’t helped, you can tackle dark circles with a brightening eye cream. The L’Oréal Paris Age Perfect Rosy Tone Anti-Aging Eye Brightener has a unique whipped texture that instantly blurs to help visibly correct dark circles. Formulated with imperial peony, it reduces the look of dark circles, visibly brightens skin around the eye area, and provides an overall healthier, younger-looking complexion.


Like it or not, dull skin can often be caused by dry skin. On that note, it’s important to keep your skin properly hydrated as the temperatures drop. You can use the aforementioned glycolic acid moisturizer, or tailor your moisturizer pick to your skin type with one of the following skin brightening creams: the L’Oréal Paris Hydra Genius Daily Liquid Care - Normal/Oily Skin, L’Oréal Paris Hydra Genius Daily Liquid Care - Normal/Dry Skin, or L’Oréal Paris Hydra Genius Daily Liquid Care - Extra Dry Skin. All three are formulated with hyaluronic acid and aloe vera water and will envelop skin with moisture and improve radiance.


When covering the topic of how to brighten skin, you can’t not touch on sun protection—it’s essential. Not only does broad-spectrum sunscreen protect your skin from the sun’s harmful UV rays, but the right offering can work wonders to give your skin a brightened appearance, too. That’s why we love the L’Oréal Paris Revitalift Triple Power Day Lotion SPF 30, which moisturizes and protects skin from sun damage. Formulated with Pro-Retinol, hyaluronic acid, and vitamin C, this skin care staple also helps to reduce wrinkles and firm and brighten skin in just one week.

Next up: Now that you know all about getting brighter skin via your skin care routine, it’s time to turn your attention to makeup. Head on over to our article, Your Glowy Makeup Look: Makeup Tips for Glowing Skin.

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