Hero Landing Cannes

FESTIVAL DE CANNES 2022 Official supporter of women in cinema for 25 years, L’Oréal Paris returns to Cannes for a milestone edition

L'Oréal Paris has been a part of the history of cinema for 25 years as the official make-up artist of Cannes Film Festival. This year more than ever, the famous Cannes event will be an opportunity for the brand to reaffirm its support for women who make cinema. Indeed, for the second year, L'Oréal Paris together with iconic spokesperson, and Juror of the event, Kate Winslet will present the Lights on Women Award to support one promising female short film director. The L'Oréal Paris family will be on the Croisette from 17 May for this iconic gathering of talent, glamour and passion.

25 Years of Beauty Expertise, Glamour, and Innovation

Since 1997, L’Oréal has supported the world of cinema by bringing its beauty expertise and innovations to the heart of the world's most significant film festival. This year, the brand will host 30 makeup artists from around the world, led by L’Oréal Paris creative genius Val Garland. The team will create unforgettable makeup looks throughout the duration of the festival. Highlight of this anniversary edition, an exclusive dinner with the L’Oréal Paris family and friends of the brand will be hosted to pay tribute to the 25 years of partnership on May 18, 2022.

Diversity on the red carpet

Aishwarya Rai Bachchan, Leïla Bekhti, Viola Davis, Elle Fanning, Andie MacDowell, Camille Razat, Nidhi Sunil, Nikolaj Coster-Waldau and so many other personalities of all ages and origins will mirror the diversity of L’Oréal Paris customers. An exceptional cast that carries the values of empowerment and inclusion strongly promoted by the brand.
Diversity Carpet

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Second edition of lights on women award,
our initiative for rising female short film directors

In 2021, L'Oréal Paris successfully launched the Lights on Women Award Program which honors the most promising female short film director. The winning film is chosen from the Short Films Competition and La Cinef’s selection at Cannes. The winner will receive a financial support of 20,000 euros as well as from the recognition of cinematic professionals. This valuable support will allow the winner to pursue her projects and contribute to a better representation of women in the film industry. As last year, the award will be presented by Academy Award-winner, L’Oréal Paris spokesperson and Juror Kate Winslet at the Jeune Cinéma dinner on May 27, 2022.

"This year’s Lights on Women Award will continue to break down barriers and encourage talented female filmmakers to achieve their dreams.”

Delphine Viguier-Hovasse, Global Brand President, L’Oréal Paris.

 

L’Oréal Paris Stands Up against street harassment

Join us in the fight and take our Stand Up training in only 10min to learn safely how to respond when you are being victim or witness of street harassment. More than half a million people have already been trained with Stand Up globally. Every body can be part of the solution.

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In cannes, culture is celebrated without forgetting nature

Loyal to the brand’s commitment to fight the climate change, the Cannes Film Festival is committed to responsibility and action in favor of the environment. Hybrid vehicles, drastic reduction of paper printouts, total elimination of plastic water bottles, recycling, waste management, responsible catering, carbon footprint compensation... The measures taken by the Cannes Film Festival are in line with the action led by L'Oréal Paris to pass on a more beautiful world to future generations.

READ THE ARTICLE "L’ORÉAL TO THE FUTURE"

 

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