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Shop hair color in the store or online: choose your best place to buy hair dye. Discover your ideal hair color when you explore our range of shades, products, and formulas. Bold to subtle, temporary to permanent, and dark to light; buy hair dye that delivers exactly what you're looking for.
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100 percent gray coverage, even on stubborn grays. Triple protection system protects before, during and after coloring for up to eight weeks. Pre-color treatment protects and primes hair.
3 Seconds to Flawless Roots. Temporary Root Touch Up Spray. Quickly covers gray roots.
Multi-Faceted Shimmering Color. Never dull or flat. Never wrecks or ravages.
Our true gold standard of hair color and shine since 1973. Fade-Defying Color For Up To 8 Weeks And Shine System. Available In Over 50 Luminous Shades.
Our 1st Haircolor for Mature Hair. Layered-Tones, Flattering Color. Fuller, Thicker-looking Hair.
Colorista Semi Permanent Hair Color for light blonde or bleached hair. Hair color created with pure direct dyes in a conditioning hair-mask. No ammonia, no peroxide.
Use Colorista 1 Day Hair Color Spray for all hair types and colors. Temporary hair color with pure pigments. Quick spray application, color is more visible as it dries.
Temporary Dark Root Concealer Spray for blondes. For Blondes with Dark Roots, flawlessly conceal dark roots in seconds.
Temporary gray concealer quickly covers scattered grays.
L’Oréal Paris Feria Multi-Faceted Shimmering Color with 3X the highlights delivers intensified, brilliant results. Never leaves hair dull or flat. Seals and smooths hair, never wrecks or ravages hair.
Colorista 1-day temporary hair color makeup. Hair color makeup shades designed for blondes and designed for brunettes.
Customizable looks: all over, ombré, or highlights. DIY looks inspired by the pros. Use with Colorista Semi-Permanent Color.
Remove unwanted permanent hair color. Colorist secret hair color remover. Salon inspired.
Brush-on, quick & easy highlights. Luminous at home highlights. Expert Brush for blended highlights.
L’Oréal Paris Magic Root Rescue permanent root kit provides a quick fix between salon appointments or at-home colorings. 100 percent gray coverage matches any shade, even professional salon colors.
Reduce brassy tones and unwanted warmth. Ammonia free. Works in 5 minutes.
Cap & hook highlights for short hair. Easy pull-through cap. Blonde hair color highlights.
Cap & hook highlights for long hair. Blonde hair color highlights. Easy pull-through cap.
Color + Highlights in One. Fast at-home hair color. Harmonizing highlight kit.
Blonding even on dark hair. Luminous light blonde hair. It’s bleach blonde made simple.
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