Coming off of award season and the arrival of prom, festival, and wedding season (plus, the Met Gala) means there are so many stunning beauty looks to draw inspo from — and recreate. Some common trends we’re seeing this season include lots of fresh skin, bright pops of color like a bold lid or lip, effortless yet bouncy hair, white eyeliner and long lashes. These trending looks are a great way to switch up your beauty routine for summer, but we know that keeping up with the latest looks and buzzy new products can get very expensive very quickly.
Luckily, L’Oréal Paris has a range of products in the hair care, skin care and makeup space that can get the job done, a few of them even being dubbed drugstore dupes for luxury products on social media. Coming just in time for the new season, Target is having a digital event for online shoppers to snag some of their favorite L’Oréal Paris beauty products with great deals. Keep reading to check out some of the must-have beauty essentials in all categories that you can add to cart during the event while you save.
We love hitting up Target to stock up on our beauty favorites, especially all things L’Oréal Paris hair care, skin care and makeup because the products perform well and they’re always so affordable. With inflation making everything pricier than usual, this event is one of the best ways to stock up on your holy grails and buzzy new products without hitting your wallet too hard. To save you even more, From May 7 – May 13, Target is having a special on beauty products — spend $25 on beauty, get a $5 gift card (to spend on anything).
Here are some new and hero products we’ll be shopping during the event.
A glowy, fresh-faced makeup look always starts with your skin care. If your skin isn’t hydrated, a plump, soft and glowy complexion is hard to fake with makeup, so reach for this hyaluronic acid serum made with pure hyaluronic acid. It instantly hydrates and replumps the skin without leaving your skin feeling sticky or greasy and over time, it helps to diminish the appearance of fine lines and wrinkles. This serum performs like a luxury product with a price tag that leaves some extra coins in your wallet, making it a must-add-to-cart during this event.
We mentioned long lashes are trending this season, and this mascara is a definite way to get them without having to spend tons of money on lash enhancements that last for a just moment. With an innovative two-sided brush, one side of the wand is able to lift and lengthen lashes while the other side keeps them clump free. Snag the Black Brown shade for a natural makeup look, or go waterproof to keep up with a busy day of vibes and hot temps at your favorite music festival.
Routine root touch-ups at the salon can become overwhelming and expensive, which is why we swear by this root touch-up spray. With a quick spritz on the roots, all traces of grays and outgrowth are concealed until your next shampoo. In shades like light blonde, medium brown and even trendy auburn and red, there’s a quick, money-saving option for almost everyone. We totally recommend stocking up on this product while you can because when you need it, you don’t want to be without it.
We highlighted bouncy hair as one of the summer beauty trends that we’re seeing on runways and red carpets, and the best way to achieve that is with hydration. That’s right, a bouncy style is best achieved when your hair is hydrated and this shampoo offers just that. It replenishes moisture without weighing down hair, plus the rosemary-infused, sulfate-free formula helps to promote hair growth and is gentle on color. Use it with the corresponding L’Oréal Paris Everpure Sulfate-Free Moisture Conditioner for the best results.
Next: 5 Editors Test the $16 Drugstore Highlighter Alix Earle Swears By
Photo Design: Sarah Duvivier
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