8 New L'Oréal Paris Arrivals to Level Up Your Beauty Routine

Beauty newness at this time of year is quite perfect for holiday gifting. Who doesn’t like to receive new beauty products? L’Oréal Paris is a powerhouse brand that stays up to date with the latest trends, ingredients and technology in beauty, offering all of that in products that won’t  break the bank. Check out eight of L’Oréal Paris's new arrivals to gift this holiday season, from mascara to shampoo to scalp treatments, that are sure to impress your loved ones without clearing out your wallet. 

L’Oréal Paris Voluminous Panorama Washable Mascara

Get a Kendall Jenner lash look with this volumizing mascara that adds clump-free drama and dimension. It’s perfect for fanning out the lashes and making the eyes look bigger. If you like a vavavoom type of lash, this is the type of mascara to deliver that.   

L’Oréal Paris True Match Radiant Serum Concealer with Hyaluronic Acid, Caffeine

Featuring hyaluronic acid and caffeine, this crease-resistant concealer provides medium coverage that helps depuff the skin and make it appear more hydrated. The radiant formula is available in 24 shades that correspond to L’Oréal Paris True Match Super-Blendable Foundation for easy pairing. The formula is buildable so it will look lightweight and natural on the skin, plus it has hydrating benefits to avoid looking dry and cakey. 

L’Oréal Paris Excellence Creme Universal Nudes

This is an ammonia-free hair color kit that provides lively, vibrant color with a blend of warm and cool undertones for the perfect match. With just one use, expect shimmering color that rivals a  salon color treatment. Plus, the formula doesn’t fade, and it’s gentle on the hair. If you’ve never tried a DIY hair makeover before, this a great at-home kit to start with. 

L’Oréal Paris Elvive Hyaluron Pure Oil Erasing Serum for Oily Hair

Give your scalp some love with this purifying serum that contains salicylic acid and hyaluronic acid to minimize excess oils, remove build up and provide 72-hour hydration. With just one wash, your roots are purified while the lengths and ends of the hair are hydrated, for  a silky, shiny and smooth look. Use this treatment once or twice a week before washing with the Elvive Hyaluron Plus Pure 72H Purifying Shampoo and Conditioner. 

L’Oréal Paris Elvive Hyaluron Plus Pure 72H Purifying Shampoo for Oily Hair and L’Oréal Paris Elvive Hyaluron Pure 72H Rehydrating Conditioner for Oily Hair

If you have oily hair, this system helps purify the scalp without stripping moisture from the length of your hair. Like the scalp serum, it’s formulated with hyaluronic acid and salicylic acid, combining skin care and hair care for healthy, hydrated strands. With one sniff of the vanilla, cherry fragrance, you’ll be hooked. 

L’Oréal Paris EverPure Sulfate-Free Clarifying Shampoo with Antioxidants and L’Oréal Paris EverPure Sulfate-Free Restoring Shampoo with Antioxidants

This clarifying duo targets hard water exposure (which can lead to dry, brittle hair) and product build up (which can lead to oily, unmanageable hair) to reveal silky, healthy-looking and shiny strands. The restorative formula even includes vitamin C and glycine, helping to lock in moisture without stripping hair. After just one detox wash, you’ll see a noticeable difference in your hair. 

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Photo Design: Sarah Duvivier