PRODUCT DETAILS
A color-safe clarifying shampoo with a non-stripping formula that removes product buildup and hard water exposure to restore strands. The formula is sulfate-free, paraben-free and suitable for all hair types.
Bring premium-quality hair care to your bathroom with EverPure Clarifying Shampoo. Just one wash can detox your strands to reveal bright, vibrant color. The enriching formula:
- Formulated for hard water exposure and product build-up
- Removes residue and harsh salts without stripping color
- Formulated with Antioxidants, vitamin C and Glycine
- Removes build up and reveal visibly healthy color
- Cleanses hair and locks in hydration
- Is free of DMDM hydantoin and added phthalates
- Sulfate-free, paraben-free, dye free
HOW TO USE
Apply a quarter-sized amount of EverPure Sulfate-Free Clarifying Shampoo with Antioxidants to the scalp and massage gently into a lather through wet hair, then rinse. Follow up with EverPure Sulfate-Free Restoring Conditioner with Antioxidants.
INGREDIENTS
AQUA / WATER / EAU、SODIUM C14-16 OLEFIN SULFONATE、COCAMIDOPROPYL BETAINE、LAURETH-5 CARBOXYLIC ACID、SODIUM CHLORIDE、PEG-55 PROPYLENE GLYCOL OLEATE、PROPYLENE GLYCOL、GLYCINE、CAPRYLYL/CAPRYL GLUCOSIDE、PARFUM / FRAGRANCE、SODIUM HYDROXIDE、CITRIC ACID、HEXYLENE GLYCOL、SODIUM BENZOATE、SALICYLIC ACID、POLYQUATERNIUM-67、LIMONENE、BENZOIC ACID、LINALOOL、ASCORBIC ACID FILL CODE T70029092/1
Will this Clarifying shampoo strip my hair color?
No, our sulfate-free, anti-fade technology cleanses impurities without stripping color.
Will this shampoo and conditioner dry my hair out?
No, it won’t! Our Clarify + Restore shampoo and conditioner bundle delivers 2x Moisture* *vs non-conditioning shampoo.
How often should I use this shampoo and conditioner?
You can use Clarify + Restore as often as you need.
I have hard water, what does it do to my hair?
Hard water can leave hair feeling dry, dull and flat.
How can a sulfate-free shampoo be deeply clarifying?
Sulfate-free surfactants cleanse the hair and help remove build up and dirt. While they help to clean the hair sufficiently, these surfactants are non-stripping because they are often milder and gentler compared to other more harsh surfactants. Our non-stripping formula has a balance of cleansing properties and caring ingredients to clarify hair.
Ratings and Reviews
Reviews
Reviews
Most Helpful Favourable Review
5 out of 5 stars.
Great clarifying shampoo!
2 years ago
I moved to a new part of the country recently and had been feeling like my hair was more weighed down and my scalp was somehow dry and oily at the same time. I attributed this to differences in the water. I haven’t used clarifying shampoo before, but I gave this one a try, and WOW I could physically feel that my hair was lighter. My scalp feels super clean, my hair feels clean and soft, and the heaviness/waxiness from products is gone. The scent is very nice as well. For reference, I have thin and fine straight hair that I wash daily. Super happy with this purchase!
22 people found this helpful
Show Reviews:
Most Helpful Critical Review
1 out of 5 stars.
Leaves hair greasy
2 years ago
Smells good but not clarifying. Left my daughter's hair very greasy at the roots. Will not purchase again.
19 people found this helpful
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Non-Incentivised Reviews
1 to 8 of 399 Reviews.
1 – 8 of 399 Reviews
Most Recent
Michigan
Review 1
Votes 3
Age:25 to 34
Gender:Female
My eye color:Blue
My hair color:Darkest Brown
My complexion:Light
My undertone:Cool Undertone
5 out of 5 stars.
Miracle in a bottle
7 months ago
This literally saved my hair. I have beautiful long hair and recently moved to a new apartment with very hard water. My hair kept breaking and was so difficult to brush regardless of the leave-in treatments and conditioners. Before you give up on your hair, try this don’t waste money on treatments until you use this.
Would you purchase this again:Yes
Helpful?
Review 1
Votes 18
Age:18 to 24
Gender:Female
2 out of 5 stars.
Not good.
11 months ago
Worst clarifying shampoo I have ever used. I never feel like my scalp gets a good cleanse. I don’t understand the hype on TikTok. It’s really not clarifying to me at all. My regular Briogeo shampoo cleanses my hair better. And it doesn’t smell good at alllll :/. AND yall test on animals. 👎
Would you purchase this again:No
Helpful?
Response from L'Oreal:
11 months ago
LeCare
Thank you for sharing how you feel about EverPure Clarify Shampoo. We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. We appreciate your feedback and will be sharing it with others in our company.
Review 1
Votes 11
5 out of 5 stars.
Game changers
a year ago
Omg, the clarifying shampoo and conditioner are a game changer for everyone who has well water or hard water. These products have saved and renewed my hair. Please keep supplying these products!!
Helpful?
Minneapolis, MN
Review 1
Votes 7
Age:35 to 44
Gender:Female
My eye color:Dark Brown
My hair color:Dark Brown
My complexion:Light
My undertone:Warm Undertone
5 out of 5 stars.
Holy Grail! Make it in a bigger size please!
a year ago
I have naturally curly low porosity hair. This is hands down the best shampoo I have ever tried-- even better than much more expensive brands. Even my husband (who has a totally different texture of hair) loves using it. I only wish it came in a bigger size bottle!
Would you purchase this again:Yes
Helpful?
California
Review 1
Votes 2
Age:35 to 44
Gender:Female
My eye color:Dark Brown
My hair color:Dark Brown
My complexion:Light
My undertone:Neutral Undertone
5 out of 5 stars.
the BEST shampoo I’ve ever tried
a year ago
I usually hate writing reviews but this shampoo deserves it. I always buy expensive hair products (Kerastase never fails!) but someone told me to try this shampoo and I am in love! Not sure the chemistry behind, but for some reason boosts whatever your conditioner will do. I have been using this mask for a long time, and ti was Ok, but after buying this shampoo, the same conditioner is doing wonders! I guess glycine (or maybe what ingredient) is doing God’s work. Also, I have an oily scalp and it is controlling it very well. PLEASE, never ever change this formulation.
Would you purchase this again:Yes
Helpful?
Review 1
Votes 6
5 out of 5 stars.
Will use if it stays on the market.
a year ago
As a person who lives with hard water, I use this along with a water filter (not softener, they're different and softeners are way more expensive) and also use it as a clarifying shampoo 3x a month. It's never failed me ever. Surely there's other clarifying shampoos on the market, even ones that target hard water as well - I even have another clarifying shampoo in my bathroom -, but I always go back to this for this main reason: the scent. The scent is UNREAL and I literally get excited whenever I clarify just so I can smell it. It's the BEST scented hair product I have by FAR, maybe the best scented product I have in the house full stop. I also used the conditioner for the same reason. My ONLY complaint is that the packages exclusively come in 6oz. I would love there to be a 12oz option like many other L'oreal products, but I would even settle for 8oz. I also know this is a recent launch and the hard water awareness isn't as relevant as it needs to be so this line could be pretty niche, which could mean that this line could be cancelled soon in the future. I really hope it doesn't happen! I would love to see L'oreal sell more product in their containers and keep selling this line from Ever Pure! I hope it never goes away!
Helpful?
Review 1
Votes 11
Age:18 to 24
Gender:Female
My eye color:Light Brown
My hair color:Medium Brown
My complexion:Light
My undertone:Neutral Undertone
5 out of 5 stars.
Amazing!
2 years ago
Amazing! It leaves my hair feeling soft and light! The water here tend to make my hair feel nasty and heavy and even after washing it would feel dirty. Once I started using this shampoo it made such a big difference! I finally found a shampoo that is made for hard water and actually works! Also I wish I could find a Purfume that smelt like this shampoo because omg it’s fresh and clean and light and airy!
Helpful?
New Jersey
Review 1
Votes 25
Age:25 to 34
Gender:Female
My eye color:Green
My hair color:Medium Blonde
My complexion:Light
My undertone:Cool Undertone
5 out of 5 stars.
Great clarifying shampoo!
2 years ago
I moved to a new part of the country recently and had been feeling like my hair was more weighed down and my scalp was somehow dry and oily at the same time. I attributed this to differences in the water. I haven’t used clarifying shampoo before, but I gave this one a try, and WOW I could physically feel that my hair was lighter. My scalp feels super clean, my hair feels clean and soft, and the heaviness/waxiness from products is gone. The scent is very nice as well. For reference, I have thin and fine straight hair that I wash daily. Super happy with this purchase!
Would you purchase this again:Yes
Helpful?
1 – 8 of 399 Reviews
Reviews
Most Helpful Favourable Review
5 out of 5 stars.
Great clarifying shampoo!
2 years ago
I moved to a new part of the country recently and had been feeling like my hair was more weighed down and my scalp was somehow dry and oily at the same time. I attributed this to differences in the water. I haven’t used clarifying shampoo before, but I gave this one a try, and WOW I could physically feel that my hair was lighter. My scalp feels super clean, my hair feels clean and soft, and the heaviness/waxiness from products is gone. The scent is very nice as well. For reference, I have thin and fine straight hair that I wash daily. Super happy with this purchase!
22 people found this helpful
Show Reviews:
Most Helpful Critical Review
1 out of 5 stars.
Leaves hair greasy
2 years ago
Smells good but not clarifying. Left my daughter's hair very greasy at the roots. Will not purchase again.
19 people found this helpful
Show Reviews:
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Age:
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My hair color:
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9 to 38 of 399 Reviews.
9 – 38 of 399 Reviews
Most Recent
US
Review 1
Votes 10
Age:25 to 34
Gender:Female
My eye color:Dark Brown
My hair color:Dark Brown
My complexion:Medium
My undertone:Neutral Undertone
5 out of 5 stars.
10/10 would recommend
2 years ago
Used this shampoo and conditioner set one time and my hair feels amazing. We have hard water and I have long hair and my hair hasn’t felt this soft and pretty in forever. Excited to keep using it
Would you purchase this again:Yes
Helpful?
Oshkosh, WI
Review 1
Votes 33
Age:35 to 44
Gender:Female
My eye color:Hazel
My hair color:Dark Brown
My complexion:Light
My undertone:Neutral Undertone
1 out of 5 stars.
Leaves hair greasy
2 years ago
Smells good but not clarifying. Left my daughter's hair very greasy at the roots. Will not purchase again.
Would you purchase this again:No
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
So fresh and clean!
2 years ago
This has been my go to clarifying shampoo for special treatments and day to day use. It cleanses my scalp of any oil and product buildup and leaves me feeling fresh. The scent is mild and clean-super pleasant. I feel like I really get a good clean that’s never stripping.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Never got it
2 years ago
I never got this but I havwn used it in the past and it’s super nice and makes my hair feel super healthy and works super nice and very affordable and all that.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Good stuff
2 years ago
This is a nice smelling shampoo and more importantly, it does what it says it does- clarifies the hair. I have annoying hair that gets greasy quicker than I’d like no matter what shampoo I use, so in that regard, this didn’t do miracles in terms of increasing the amount of time I can go in between washes. But it does make my hair feel like it’s been cleaned of all the excess gunk when I’ve had a week where I’ve put more product than usual in my hair. So it does it’s job, it’s got a nice not overbearing fragrance, and it’s at an affordable price point. I recommend it.
Helpful?
Review 1
Votes 0
5 out of 5 stars.
Effectiveness
2 years ago
Wow! L'Oréal everpurr clarify shampoo is so effective and the price is good, my mom use this set and she really love it how look her hair, I recommend this product
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Good cleansing shampoo
2 years ago
I received this product for free in exchange for my honest review from influenster and Loreal. I really enjoyed this shampoo. I am someone who uses clarifying shampoos often because I tend to use a ton of dry shampoo which can build up on my scalp and hair. I have curly, color-treated hair. At the time I received this product, I had dyed my hair pink and was working to get some of that color out. This shampoo helped me get color out of my hair and keep my hair and scalp clean. Clarifying shampoos tend to fade dye, which can either be a positive or a negative depending on what you need. I enjoyed the gel-like consistency of the product as well as the light clean scent. The one negative for me was that the shampoo was pretty drying, but followed up with a good conditioner would solve the problem.
Helpful?
Reviews 2
Votes 0
3 out of 5 stars.
Good, Just Maybe Not for Me
2 years ago
I am familiar with L’Oreal’s Ever Pure system, but this was my first time trying the Restore/Clarify products. First, I love the smell. It’s fresh but not overpowering and I wish all my hair care products smelled like this. The Clarify Shampoo lathers nicely and a little goes a long way. The only thing that I didn’t like about the product is that it didn’t do much to help my dandruff. I believed that my dandruff was caused by a buildup of products and hard water, so I was hopeful that this shampoo would help eliminate that issue. Alas, I felt like it dried out my scalp and did nothing to improve the dandruff I am experiencing. That being said, I think this product could be great for those without dandruff who have an oily scalp.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Not harsh
2 years ago
My biggest complaint with clarifying shampoo is that it is usually too harsh leaves my hair dry. This shampoo doesn’t. It gives a nice clean without being too harsh. I use it every two to four washes. I shampoo twice so after using this shampoo I used another.
Helpful?
Anonymous
Reviews 2
Votes 0
5 out of 5 stars.
Love love love
2 years ago
A must-have for color-treated hair! This product is the ultimate answer to avoiding dryness. Being sulfate-free ensures it won't sap moisture, and instead, it works wonders by revitalizing, leaving my hair looking consistently shiny and lively. Highly recommend for vibrant, healthy looks!!!
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Love!
2 years ago
This shampoo has helped my hair tremendously! I switched from native to this and I’ve seen such a difference. My hair feels nice and healthy.
Highly recommend.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Nice citrus clarifying shampoo
2 years ago
This product works well as a clarifying shampoo. It helps remove buildup and leaves hair feeling lighter, not greasy at all. The scent reminded me of the Clinique Happy perfume. It’s a pretty nice citrusy scent. I would recommend this shampoo for occasional use if you’re looking for something to remove buildup from hard water, chlorine swimming pools, etc. I would not use this regularly, only as needed.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Perfect for bleached hair
2 years ago
I recently dyed my hair to cool blonde and my hair is really black originally. When I bleached it I noticed my hair got so damaged and dry but thankfully I use this products and they make my hair so much shiny, soft and healthy. I recommend it 100%.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
good clarifying shampoo
2 years ago
i thought it was a nice clarifying shampoo. it had a nice lather and cleansed deeply but wasn’t stripping. it has a nice light and fresh scent that is not overpowering.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Refreshing scent
2 years ago
L'Oréal Paris EverPure Restore Shampoo is a haircare gem! It not only cleanses effectively but also leaves my hair feeling rejuvenated and healthy. The formula is gentle yet powerful, and the scent is refreshing. I appreciate that it's sulfate-free, making it a great choice for color-treated hair. A must-try for anyone looking to revive and maintain vibrant, beautiful hair!
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Love it!
2 years ago
This duo smells amazing, but if you are sensitive to fragrance you may want to steer clear because while it’s nice it IS strong. But it leaves my hair feeling clean and soft so overall I would recommend!
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Super soft hair after use
2 years ago
"I received these products for free from Influenster and L’Oreal in exchange for my honest review."
It’s sulfate-free which is a plus. It also leaves your hair soft and shiny and soft. It also has a clean scent that is not overwhelming.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Good but can be bit drying if you have dry hair
2 years ago
These duo landed on my doorstep thanks to the amazing folks at Influenster! 🥹The shampoo lathers up nicely and leaves my hair feeling clean, zero buildup and refreshed.
The conditioner is thick and creamy, and it deeply nourishes my hair without weighing it down. I've noticed that my hair is much softer and smoother since I started using this system. It's also less frizzy and more manageable.
I'm really happy with the Loreal Paris EverPure Restore shampoo and conditioner. It's a great choice for anyone with damaged hair that needs some TLC.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
My new favorite
2 years ago
I received this product in exchange for an honest review.
I have slightly damaged hair with some breakage as you can see in the photo. It also normally gets oily very fast, but after testing this for a month, I noticed my hair is less oily for longer. My scalp doesn’t feel dried out, and my hair is still soft. I’ve started preferring this over my usual shampoo. Definitely recommend trying this out.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Pretty good!
2 years ago
I regularly highlight my hair and I get a ton of buildup, so I’m always in the market for good color safe products that can really cleanse. This system is great! The shampoo lathers well and is easy to work through hair. My hair dedinirelt felt clean but not dry.
Helpful?
Reviews 2
Votes 0
4 out of 5 stars.
Pretty Good
2 years ago
I did really like this shampoo because it did seem to feel softer on my hair even as I was washing it, and it did seem to leave my hair softer afterwards too. I did also notice that my hair wasn’t as frizzy afterwards and during the duration of my use of this shampoo, so that’s a big win!
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Surprisingly gentle
2 years ago
Having 3C curly, fine, bleached, endlessly dry hair always feels like straw if I attempt to use a clarifying shampoo. This did not do that! It felt like it stripped my hair of only the buildup, and used in conjunction with the conditioner, my hair was soft, shiny, and manageable!
Helpful?
Reviews 2
Votes 0
3 out of 5 stars.
Very pure
2 years ago
Lives up to its name ever pure. Rinses very cleanly and leaves no residue. It could be a little more hydrating but overall it’s a pretty good shampoo.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Clean and beautiful
2 years ago
This shampoo smells so so so good. Ingredients are amazing. My hair feels lightweight, clean, and fresh. L’Oréal never disappoints. I highly recommend.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Works well, smells great
2 years ago
In exchange for my honest review I received the L'Oreal shampoo/conditioner combo. The consistancy is what you would expect for both, the only thing is I wish there was a pump dispenser, but that is simply a preference and did not affect my rating of the product itself. The product worked well overall, my hair looked and felt clean. The scent is really nice. Overall, I would consider buying this product.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Smells good
2 years ago
Love this shampoo it smells really good! Helped my dry scalp with a few washes. I would purchase this product again. Recommend using with the conditioner!
Helpful?
Reviews 4
Votes 0
5 out of 5 stars.
Great clean
2 years ago
This shampoo leaves your hair feeling so refreshed and clean. Normally clarifiers leave my hair feeling stripped and frizzy and this just leaves it feeling so good and clean. The smell is so nice as well!
Helpful?
Reviews 3
Votes 0
4 out of 5 stars.
Great Option for a Clean Scalp
2 years ago
I really enjoyed this shampoo! The texture of the product is a nice gel like texture, that isn’t too runny. It’s very easy to lather up, and it feels like it’s really doing it’s job! My scalp always feels very fresh after using the shampoo. It also smells great, which is very important! The packaging is nice as well. The plastic feels very sturdy, all while the product is still very easy to disperse. Overall, I would definitely recommend this shampoo!
Helpful?
Reviews 2
Votes 0
3 out of 5 stars.
Fine, not amazing
2 years ago
I received the L’Oreal Paris EverPure Clarify Shampoo for free in exchange for my honest review. The packaging is beautiful. It does not have any scent whatsoever & I wish it did, as that makes me love hair products even more. In terms of effectiveness, I have dyed brown hair & I believe this shampoo has not caused any fading or damage, which is great. Though, it does not get as sudsy or later as much as I’d like. It does not bubble up & feel as nice as other shampoos when I’m letting it soak in. For these reasons, the product works but I believe it could be better.
Helpful?
Reviews 2
Votes 0
5 out of 5 stars.
Love It!
2 years ago
I received this product from Influenster and L'Oreal in exchange for an honest review. I loved L'Oreal Paris Ever Pure Sulfate Free Color Care System Clarify Shampoo! It made my hair feel clean and I loved the smell of it. The scent is bergamot and sandalwood and it is amazing! I am also happy to see it's a vegan formula. This shampoo is good for anyone who has hard water because it removes the residue that builds up on your hair from the hard water leaving it feeling soft and looking shiny. It is also good for your hair including Vitamin C and Glycine. I am glad to see it is a hundred percent free of sulfates, silicones and harsh salts. This shampoo provides a deep clean that leaves your hair healthy and looking good. It says on the bottle to use weekly. I wasn't sure about only washing once a week so I used it about every other day and had no problems. But it may be okay to use it once a week. They say it's not good to wash your hair too frequently because it strips it of its natural oils needed for soft shiny hair. I would recommend this Shampoo to anyone who has hard water and wants to protect their hair from it. I will purchase this product in the future because I love the smell and it makes my hair feel soft and clean.
Helpful?
9 – 38 of 399 Reviews
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Clarify Care Shampoo
I just used Color Wow Dream coat and curious if the hard water shampoo and conditioner will strip out the Color Wow as typically it last through about 3 shampoo's looks like another L'oreal line might be better than this one? Thanks
0 answers -
Clarify Care Shampoo
I wash my hair every other day. Can this be used as my regular shampoo or is that too often for this line?
0 answers














