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We’ve all experienced days when stray eyebrow hairs don’t want to stay put no matter how much we fuss around with a spoolie. Brow gel—also referred to as brow mascara—is the secret to keeping your brows in place while boosting their appearance. Below, we’re sharing all the details on this must-have makeup product, including how to use it and our best eyebrow gels to add to your makeup bag.
Before we get into how to use an eyebrow gel, let’s go over what it is and what it does. As you can probably guess by its second name, brow gel is basically mascara for your eyebrows. It has a gel formula and (typically) a spoolie applicator that helps comb, shape, and lock your brows in place. Most people use clear eyebrow gel as the last step in their routine to help their perfectly curated brow look stay put. But, there are also colored formulas available if you’d like to give your eyebrows a natural-looking boost with that same staying power.
Is eyebrow gel necessary? We sure think so, since it can help tame unruly brows. That said, if you don’t have an eyebrow gel on hand, a swipe of clear mascara will do the trick in a pinch!
If you want to add an eyebrow gel to your routine, follow the steps below. We promise you’ll be a brow gel pro in no time!
It’s best to make sure you’re working with a clean, blank canvas. If you applied face makeup beforehand, take a bit of micellar water on a cotton swab and run it over your eyebrows to remove any product that may be lingering, without ruining your perfectly applied foundation.
If you want to use other eyebrow makeup to fill in and shape your eyebrows, now is the time to do so. Style your brows as you like, finishing by using a spoolie to comb and shape them as you wish.
Reach for your eyebrow gel and pull the applicator out of the tube. Swipe the spoolie brush on the inside of the tube to remove any excess product. Then, simply comb the product through your brows in the direction you’d like your hairs to go. Wait a minute for the gel to dry, and you’re all set.
Now that you know how easy it is to use an eyebrow gel, we won’t keep you waiting. Allow us to introduce you to our best brow gels below.
L’Oréal Paris Brow Stylist Boost & Set Brow Mascara: This brow mascara has a gel-mousse formula that easily glides onto brows to boost volume and set for a natural to thicker eyebrow makeup look. The angled skinny brush styles brow hairs with precise and controlled application, and the formula itself feels comfortable while still being smudge-resistant. It's also available in clear, blonde, light brunette, and dark brunette, is ophthalmologist-tested, and is suitable for sensitive eyes and contact lens wearers.
L’Oréal Paris Unbelievabrow Longwear Waterproof Brow Gel: The formula can be used to fill and thicken your brows, helping you build and sculpt your dream brow from intense to natural-looking eyebrows. It’s formulated with long-wear polymers that create a waterproof film to seal in pigments and spherical silica for natural-looking color. You can choose from five shades: blonde, light brunette, brunette, dark brunette, and black.
This long-lasting brow gel differs from the typical gel. The main difference is its applicator. Rather than a spoolie, this eyebrow gel features a doe-foot applicator and angled brush. To use, dip the angled brush into the doe-foot applicator to pick up product. Then, fill in and shape your brows, and comb through with a spoolie to blend the look.
Next: What Is Eyebrow Lamination? Learn About the Latest Brow Trend
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