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Best Hair Color Ideas for Summer 2018

Hair Color Trends

Best Hair Color Ideas for Summer 2018 Best Hair Color Ideas for Summer 2018 Best Hair Color Ideas for Summer 2018

Ah, summer. ‘Tis the season for super-cute mini dresses, days spent lounging at the beach, and al fresco happy hours every night after work. In addition to switching up your wardrobe and your everyday routine, why not make a change to your hair color, too? Whether you want to opt for natural-looking balayage highlights or take a risk with something bolder like denim hair or mermaid hair, you’ve got plenty of options from which to choose. Ready for a fresh summer hair color? Below, learn about the trendiest hair colors for summer 2018 and find out how to take care of color-treated hair this season. Let’s get started!


The trick to getting a gorgeous bronde balayage color? It’s all about creating the perfect mix of blonde and brown by adding highlights within the same color field of your natural hair color to add a more lived-in, natural look. Balayage can be a pretty tricky technique, so make sure to look for a colorist who specializes in it so that you’re happy with the end result. This trend requires bleaching, so if you’re starting with a dark base, it’s important to manage your expectations. The darker your current hue, the longer it will take to get lighter strands.


Who said light hair was the only look you could rock during the summer? Take one peek at your favorite celebrities’ tresses and you’ll quickly realize that rich chocolate brown hair is here to stay. If you think darker strands are in your future, make sure to match your chocolate hue to your skin tone. If you have fair skin with warm undertones, opt for a milk chocolate hue, while if your skin is on the darker side, a cool, dark chocolate will highlight your features for a beautifully mysterious vibe.

Get the look: L’Oréal Paris Superior Preference in Medium Chestnut Brown


You count down to summer to have the chance to slip into a pair of cut-offs, so why not let your favorite wardrobe choice inspire your next hair color? The denim hair color trend is all about mixing an array of blue hues together to create a customized color depending on what type of wash you want to emulate.

Get the look: L’Oréal Paris Féria in Downtown Denim


The minimalist approach doesn’t have to only apply to your makeup and hairstyle—it can also tie its way into your hair color, too. Nude hair is all about creating a natural blonde hair color that matches your skin tone for a neutral monochromatic look. While nude hair can be tailored for any skin tone, it tends to look best with warm undertones.

Get the look: L’Oréal Paris Superior Preference in Natural Blonde


By now, it’s no secret that unicorns have a special place in our hearts here in 2018. While achieving holographic hair might not be feasible (if only!), rocking an iridescent mauve totally is. The key to this magical look is asking your colorist for a rosy, gray-ish mauve—and scheduling regular glossing treatments to help keep your mane looking shiny all summer long.

Get the look: L’Oréal Paris Féria Glam Grunge in Dusty Mauve


Sometimes a whole head of color just isn’t your jam. We feel you! If you still want a color boost without dyeing your entire head, opt for soft face-framing highlights to amp up that quintessential beach babe vibe. The thin, well-placed highlights can help add an understated multi-dimensional effect from roots to ends. Again, a professional colorist will be able to expertly place highlights, which will require bleaching.

Get the look: L’Oréal Paris Colorista Bleach Highlights


On the opposite end of the spectrum is mermaid hair. So, if you want to go all out and add as many colors as possible to your hair, embrace this year’s obsession with all things mermaids and unicorns.

Get the look: L’Oréal Paris Colorista 1-Day Spray in Pastel Blue, Pastel Pink, Pastel Lavender, and Pastel Mint


Platinum blonde hair with dark roots has been a top must-have look for a few seasons now, and there’s no sign of it going anywhere. The bright white strands are the epitome of cool girl style. Pair them with just enough exposed roots for a lived-in, carefree look that’s anything but low maintenance. Going platinum blonde is a major change (especially if you’re starting out as a brunette), so keep in mind that it takes a lot of work to achieve and maintain.

Get the look: L’Oréal Paris Féria in Absolute Platinum Extreme Platinum


Keep your head in the clouds with this creative, cotton candy-like hue. As celebrities and beauty bloggers make their way through all the colors in the rainbow, it’s become clear that soft pink tresses are one way to really rock the unnatural hair color trend. Equal parts girly and edgy, this pale color could be the perfect finishing touch to your laidback summer look.

Get the look: L’Oréal Paris Colorista Semi-Permanent Hair Color in Soft Pink


Redheads have been having a serious moment lately—and when it comes to summer 2018, it’s all about embracing copper tones, which can help add a touch of warmth to your overall look.

Get the look: L’Oréal Paris Superior Preference in Intense Red Copper


Now that you have your summer hair planned out, it’s time to learn about what you should do to help keep your hair looking and feeling its best all season long, from changing how you shower to using the right styling products. Follow along with these steps!

1. Shower smartly

It’s time to kiss piping hot showers goodbye! It turns out that hot water can strip your hair of essential oils, which can cause it to feel dry. So, the next time you bathe, turn down the dial and do so in lukewarm temps. Hey, it’s summer, so this will hopefully feel like a refreshing treat after a day spent in the heat!

2. Swap out your regular shampoo and conditioner

When you dye your hair, it’s important to use a system of shampoo and conditioner formulated for color-treated hair. Try the L’Oréal Paris EverPure Repair & Defend Shampoo and L’Oréal Paris EverPure Repair & Defend Conditioner. Lather the shampoo into wet hands, then gently massage it into your hair and rinse. Follow up by applying the conditioner and leaving it on for 1-2 minutes, then rinse out.

3. Add a hair mask to your weekly hair care routine

Does your color-treated hair feel like it needs a little extra conditioning? Once or twice a week, use the L’Oréal Paris EverPure Repair Remedy Balm. After shampooing, apply the hair mask and leave it on for 3-5 minutes, then rinse.

4. Opt for air drying

Let’s be real: Do you really want to blow-dry your hair in the middle of a heat wave? Nope, we thought not! That doesn’t mean you have to sacrifice your style, though. Embrace your hair’s natural texture this season and still look great. To create beachy waves, spritz on the L’Oréal Paris Advanced Hairstyle AIR DRY IT Wave Swept Spray to towel-dried hair, braid your hair, then undo the braid once your hair has dried.

5. Use a heat protectant if you do use styling tools

On some occasions, you still may want to heat style your strands during the summer. In those cases, make sure to apply a heat protectant first to help protect your strands. Try the L’Oréal Paris Advanced Hairstyle SLEEK IT Iron Straight Heatspray.

6. Help protect your strands from UV rays

Yep, the sun’s UV rays can fade your color, so throw on a floppy sun hat before you go outside. Bonus: You’ll look super-stylish! Or, if you prefer showing off your hair color, just be sure to spritz hair with the L’Oréal Paris Elnett Satin Hairspray Extra Strong Hold with UV filter for Color-Treated Hair.

And there you have it! Whether you decide to take the hair color plunge by dyeing your hair a pastel pink, denim blue, or copper red this summer, we hope you enjoy playing with your new hue! Now, to style your new hair color, check out our article, Best Short Hairstyles for Summer 2018.