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Hold the Bleach, Here's How to Lighten Your Brows with Makeup

Beauty Trends

Hold the Bleach, Here's How to Lighten Your Brows with Makeup Hold the Bleach, Here's How to Lighten Your Brows with Makeup Hold the Bleach, Here's How to Lighten Your Brows with Makeup

In case you weren’t aware, coloring your hair isn’t solely for the long strands atop your head. Your brows can get in on the hair color action, too. If you’re bored of having brows with an obviously natural hue, here’s your chance to mix things up and change their color. Of course, you’ll only want the best for your brows, which means choosing a look that’s totally on-trend—i.e. bleached eyebrows. Making your brows as light as can be has been a popular pick for models—both on the runway and off duty—on and off for years. And now bleached brows are in once again! The good news is, you don’t have to pick up a bottle of bleach and actually color your brows to give this beauty trend a try. Simply apply a few key eyebrow makeup products to add a lighter tone to your brows for the day.


Ready to put your own spin on the bleached eyebrow trend? You can give your brows a lighter look with the right eyebrow makeup. For a temporary fix, try using the lightest shade of the L’Oréal Paris Brow Stylist Brow Raiser Duo to add a touch of shimmer to your brows, then follow up by filling in your brows with the L’Oréal Paris Brow Stylist Shape & Fill Mechanical Pencil in Blonde. Lastly, brush through your brows with the lightest shade of the L’Oréal Paris Brow Stylist Boost & Set Brow Mascara to help achieve this trending brow look.

Want a more long-lasting option? Use the L’Oréal Paris Unbelieva-Brow Longwear Waterproof Brow Gel in Blonde, which has a longwear, waterproof formula that lasts all day.

Editor’s note: Keep in mind that these makeup products can add shimmer or a slightly lighter tone to your brows, not change the color of your brows. You’ll achieve the same vibe as bleached eyebrows but your brows won’t look quite as baby blonde as bleached brows tend to!


When you have bleached eyebrows, it isn’t only their color that will change. The makeup looks that work for you can change, too! Luckily, there are a few tips and tricks you can keep in mind when rocking bleached eyebrows. Read on for three bleached eyebrow makeup tips.

Bleached Eyebrow Makeup Tip #1: Skip the fill in

If you were a fan of filling in your brows, it’s time to move on. The bleached eyebrow look is bold on its own, so there’s no need to line, shape, and thicken your brows (unless you’re recreating the bleached eyebrow look with makeup, of course!).

Bleached Eyebrow Makeup Tip #2: Grab a brow gel

Just because you don’t need to fill in your brows doesn’t mean you can put eyebrow makeup on the back burner. A clear brow gel will make all the difference in your bleached eyebrow makeup look by keeping your brow hairs in place throughout the day. After all, there’s nothing worse than going throughout your day only to realize you had an eyebrow hair sticking out the whole time! Use the L’Oréal Paris Brow Stylist Boost & Set Brow Mascara in Clear.

Bleached Eyebrow Makeup Tip #3: Keep it simple

While you may be tempted to go all out with your makeup look, you’ll want to let your eyebrows do the talking and leave the rest of your makeup look simple. After all, you wouldn’t want to take the spotlight away from your trendy brows! Need a few recommendations? Try swapping a black mascara for one with a brown formula, like the L’Oréal Paris Voluminous Lash Paradise™ Washable Mascara in Black Brown, to keep your eye makeup look a little more natural. If you want to add a bit of drama to your makeup look, balance things out with a vibrant lip, like the L’Oréal Paris Rouge Signature Lasting, Matte Liquid Lipstick in I Rule.

Bleached brows not your thing? Head over to our article, 3 Brow Looks for Achieving On-Trend Arches for more trendy eyebrow looks to try.