Rated 5 out of
5
by
kappy0727_159 from
Awesome!
This brand has never let me down. All of their colors are true to what they are. It did leave my hair much softer than before. It has not faded at all and there is no weird residue. The packaging is very appealing to the eye. I love it!
Date published: 2026-01-22
Rated 2 out of
5
by
kenzriggs_1296 from
Didn’t work
Unfortunately didn’t show up at all in my hair. Maybe for people that have lighter hair than me. Didn’t irritate or have a strange scent. Just didn’t work for me. All hair dye stains that’s normal.
Date published: 2026-01-21
Rated 5 out of
5
by
justalea_4917 from
So pretty and vibrant!!
Loved this hair dye, it was easy to use and stuck on well! The color is just as pictured on the packaging and didn’t leave my hair feeling coarse or anything!
Date published: 2026-01-21
Rated 5 out of
5
by
germery_5716 from
Love
I already had a slightly red dye in my hair, but it was more on the warmer side, but this was the kind of red that I initially wanted. It’s kind of like a darker richer very like a cherry color, which I love.
Date published: 2026-01-21
Rated 5 out of
5
by
lydiag48_9315 from
Great red dye for dark hair
This dye is one of the best options for red hair at home if you have dark hair and don’t want to bleach. I would like to note that I did use bleach first because I was initially planning to do a different color, but it’s not necessary with this dye and is actually not recommended. I got a really vibrant color though! This dye is really gods quality for the price. It’s fairly simple to use and comes with everything you need including gloves. Red does tend to fade quicker than other colors, but I’ve already washed my hair several times, and the color is lasting pretty well. Overall, definitely recommend! My only downside is that Loreal is not cruelty-free, which is something that’s very important to me personally. However, I chose my rating based solely on performance.
Date published: 2026-01-20
Rated 3 out of
5
by
ksf1990_8261 from
Bold color
I got this complimentary to try out. The color is called “hot chili” and says “true auburn” I would not describe this a true auburn. It’s more of a burgundy color. Has great dimension and coveted all my grays.
Date published: 2026-01-20
Rated 4 out of
5
by
nikim20_5390 from
Bright & shiny
I bought 2 boxes cuz my hair is super long & its always taken more than 1 box to dye my hair. So my daughter decided she wanted the rest of what i didnt use. Her blonde hair took to the dye quickly & gave her a natural strawberry blonde look. My hair is auburn so my roots came out bright & my ends are dark. Lol. I still like it. It has more of a orange/pink color to it than red which surprised me but isnt bad still. I was even more surprised that 1 box actually covered my entire hair instead of a box & a half! My hair is left feeling soft & not fried. My color is even though my front roots are bright. I might be suited for the bright colors but it looks great on my daughter & i dont mind the way my hair looks. Pictures make my hair look much darker but what i see in person is much more vibrant & colorful than my pictures show. (Sorry)
Date published: 2026-01-20
Rated 4 out of
5
by
danyel4beauty_3435 from
Beautiful Red.
I used this on my daughter’s hair before her graduation from Inline schooling and her hair turned out beautiful. The instructions were super easy to follow. There was a little standing of skin. But the trick is tooth paste. Packaging was very fancy and didn’t look cheap. It’s a very good value for the amazing results.
Date published: 2026-01-20
Rated 3 out of
5
by
grneyedblnd_7272 from
Hot chili
Love this brand. My hair felt healthy and smooth afterwards. My color results were little different since i am a light blonde. Was still pretty. It was easy to understand and apply. Price is great. Would recommend!
Date published: 2026-01-19
Rated 4 out of
5
by
thatspookyladyx_4636 from
A goodie
The color came out gorgeous! It’s been about a week and a half and there hasn’t been any fading. The hair dye was extremely strong smelling (compared to my usual brand). The instructions were clear and the gloves provided were great! I will say though that my hair felt a little like straw before using the conditioner. All in all, easy process and desired result.
Date published: 2026-01-19
Rated 4 out of
5
by
vanaveries_4647 from
Not as vibrant but a wearable red
I’m giving Feria 560 Hot Chili 4 stars. The color turned out rich and warm with a nice spicy red tone, and the at-home process was easy to follow with good coverage overall. While I loved the depth of the shade, it wasn’t quite as vibrant or fiery as I imagined based on the box color. That said, it still looks beautiful and dimensional, especially in natural light. Great option if you want a bold red that’s wearable rather than overly bright.
Date published: 2026-01-18
Rated 4 out of
5
by
misskassy000_7454 from
L’Oréal feria hair dye is great
I love L’Oréal feria hair dye. It provides excellent coverage and shine. Their hair dye is always consistent. I did a test strand this time and my scalp and skin became irritated so I was unable to dye my full hair
Date published: 2026-01-17
Rated 3 out of
5
by
justjenniefromthebl_7836 from
needs to be set longer
I use this product and let it sit for about 20 minutes because I didn’t want it to be too red and in return it did not come out as hot chili. It just added red tones.
Date published: 2026-01-16
Rated 5 out of
5
by
elysed83e2_6880 from
So pretty
I tried L’Oréal Féria Shimmering Color in Hot Chili and I love how bold and vibrant it turned out. The red is fiery and rich with tons of shine, not dull at all. It went on evenly and left my daughter’s hair feeling soft, not fried. If you want a fun, confident color that really pops, this shade is a great choice. It does seem to fade a little quicker than other colors though.
Date published: 2026-01-15
Rated 5 out of
5
by
stephtmarie_2062 from
Amazing product!!
I found it to be so easy to use this product! The color on the packaging matches the color deposit when dying my hair. It was such a quick process and it left my hair feeling great after applying the color. I really enjoyed the conditioner that came with the hair dye, because it made my hair feeling great after silky and smelled beyond amazing. My hair held more color with this product compared to others that bleed out so much after each rinse! There hasn’t been any fading yet and the color has gotten a lot of compliments!
Date published: 2026-01-14
Rated 4 out of
5
by
huyend6_3487 from
great
The colors are not too vibrant and do not irritate the scalp, causing itching or burning. The color is gentle and does not cause dryness, breakage, or split ends. It's easy to use and the price is quite reasonable.
Date published: 2026-01-14
Rated 5 out of
5
by
beckyf13_7213 from
My hair feels so healthy!
I received this product free to try from Influenster for my honest review. This hair dye was kind of the best smelling ones I’ve ever had. It covered easy without a lot of drip. The conditioner made my hair feel amazing!!! The color hot chili is cute for winter!
Date published: 2026-01-13
Rated 5 out of
5
by
shannons190_3944 from
I really liked it
This really has good full coverage. It developed really easy tomorrow. I’m going to curl it and once it air dries I know it’s gonna look so good. It didn’t leave my hair brittle or dry and there was no irritation.
Date published: 2026-01-13
Rated 5 out of
5
by
Anonymous from
Vibrant and shiny
Beautiful color, very vibrant and shiny. It devlops fast, just needs overally 20-30 minutes for a refreshed hair. The serum is also very helpful in nurturing damaged hair.
Date published: 2026-01-13
Rated 4 out of
5
by
kimbeauty000_6937 from
Almost perfect 🤏🏻
So, I love it and I not love it! I love the fact that it makes my hair healthier than before I used the hair dye. Also, was very good at covering my grey and white hair, like they magically disappear 🩶🤍 🤎 The hair dye did a wonderful job at dying all my my hair a dark brown !
🌶️ the dye was supposed to give my hair a tint of red chili pepper-It didn’t do a very good job at it. You barely, in certain light, see a slight reddish tint!
Date published: 2026-01-12
Rated 5 out of
5
by
brikc3e0_617 from
I LOVE L’Oréal Féria!
I
Absolutely love this dye for such an affordable price point. It keeps my dark red hair its vibrant fiery color! The consistency of the dye is great, it covers my entire head (and have mid back shoulder length thick hair, and my hair feels great after using it and doesn’t dry it out!
Date published: 2026-01-12
Rated 5 out of
5
by
cre8ivillusn_8706 from
Hello me in 2026
I like this brand/type. It doesn't have a super strong odor like others, I didnt have a lot of fallout with this one either. The conditioner makes my hair smell so good. Always wondering why that isn't sold in stores. :-)
This made my hair a nice, dark, achievable red!!! I like it!!! Less breakage and more shine. ❤️
Date published: 2026-01-11
Rated 5 out of
5
by
jenellea1_1854 from
Hope it lasts more than 2 weeks...
Always my go-to brand of hair dye. I'm always nervous to sway from my original color, so thanks to Influenster, I got to step outside of the box of try a bold cold. Does disappoint! Covered my grey hairs and looks nice and bold for me. I love this color. Enough to cover my whole head and a nice fragrance oil to put inside of the hair dye as well.
Date published: 2026-01-11
Rated 4 out of
5
by
rwilke2007_5491 from
Feria hair dye
I tried the hot chili Féria permanent hair dye. The scent pack that gets mixed in the dye bottle was difficult to open. I had to grab scissors to open it. It also didn’t want to mix well into the dye so I had to tap the bottom if the bottle in the counter to get it to go down and mix. It did not burn when in my scalp. Overall I like the color.
Date published: 2026-01-11
Rated 5 out of
5
by
imdevong_9439 from
Hot Chili (560)
L’Oréal Féria Multi-Faceted Shimmering Colour in Hot Chili (560) is such a standout hair color! The formula isn’t runny at all, which makes it easy to get precise, even coverage without a mess. I also like that the shimmer serum smells like green apple, and the bold Hot Chili shade is vibrant, rich, and absolutely gorgeous!
Date published: 2026-01-11
Rated 5 out of
5
by
Anonymous from
Good red
My black hair with hot chili I like the result. It look like red so no how the picture on box so I like it I wanna have my red hair with my neutral color. The smell is a little hard. The conditioner is good and I feel a little irritation and I use Vaseline to feel good
Date published: 2026-01-10
Rated 5 out of
5
by
fatimakirsten_5137 from
Rich burgundy
I’m honestly obsessed with how this color turned out. Feria 560 Hot Chili gave me a rich, deep red with warm burgundy undertones that looks vibrant but still elegant. It catches the light beautifully and makes my hair look healthy and glossy, not dull or flat.
What I love most is how even and smooth the color looks from roots to ends. My hair feels soft and silky, not dry, which is a big plus for a permanent dye. The shine is real, and the color looks expensive—like I had it done at a salon.
This shade is perfect if you want a bold red that’s still wearable and flattering. It enhances my skin tone and gives my overall look a glow. I’ve gotten so many compliments already.
If you’re thinking about going red, this one is 100% worth it. I would definitely repurchase. ❤️🔥
Date published: 2026-01-10
Rated 5 out of
5
by
liliethr2_9189 from
Good
I had black hair. I putted in my hair Feria 560 hot chili.. but evidently my hair no change the color becaus I had black.. My hair is so brillant and soft
Date published: 2026-01-10
Rated 5 out of
5
by
mandys34ad_6991 from
Best hair color
This color is amazing!!! Feria always has the best color results!! The color conditioner really moisturizes and makes your hair so soft not dry!! The shine is so good too!!
Date published: 2026-01-09
Rated 4 out of
5
by
gpineda1994_365 from
Concentrated in hot chili color
L’ORÉAL Féria Hot Chili permanent hair dye was very concentrated. The instructions were simple, the bottles have numbers of the steps. I was very careful so there were no stains. My hair is still shiny. The washability was easy. The only thing I don’t like is that it causing me dead ends.
Date published: 2026-01-09
Rated 5 out of
5
by
dogramonika09_9104 from
The quality is amazing.
The quality is amazing. Easy process. Happy with colour. Not too red. Colour rinsed out well. No bleeding on your sheets after first application. Made my hair shiny and soft.
Date published: 2026-01-09
Rated 5 out of
5
by
sarahsomething_968 from
Hot chili is a great color!
The color came out exactly how it shows in the box, it came out nicely. It didn't really show up much but it did the job. The hair dye smell stayed in my hair after a couple of days. It doesn't have a strong smell that gives you a headache but it is intense
Date published: 2026-01-08
Rated 3 out of
5
by
tiffytacs89_1471 from
Not a huge difference
I love Féria products and I wanted to love this one but I didn’t really get a noticeable difference with this product. Maybe if I’m in the sun it will show more but it’s more of a very light hint of chili. Odor wasn’t bad and product did stain like others I’ve used in the past. Clean up was easy just used a wet wrap. My hair felt nice and moisturized after shampoo and didn’t irritate my scalp.
Date published: 2026-01-08
Rated 5 out of
5
by
Anonymous from
I am shook how well it colored my hair
The 560 Hot Chili shade is extremely vibrant and gave my hair a bold, fiery red tone. I applied it to blonde hair with dark roots, and the color came out rich and eye-catching.
The kit was easy to use and came with everything needed, including clear instructions and a conditioning treatment. The creamy formula applied smoothly, and the packaging was simple and well organized.
The ingredients include conditioning oils and a bonding care complex, which helped keep my hair feeling soft and shiny. Overall, it’s a great at-home dye for bold, vibrant color.
Date published: 2026-01-07
Rated 4 out of
5
by
stephanies896_4722 from
Bright and shiny hair
I’ve heard good things about this brand. The reviews didn’t lie. Easy to use. Left my hair nice and soft with color accurate to the box description. Will purchase again.
Date published: 2026-01-07
Rated 5 out of
5
by
norkay98_5734 from
Easy to apply
Easy to apply with a creamy texture; bright, bold color and good shine, but tends to fade faster than salon dyes, and has a typical hair-dye smell that many don’t find too strong. 
Date published: 2026-01-07
Rated 3 out of
5
by
kaalmonte20_9486 from
Itchy scalp
Made my hair super soft but the color did not really made the huge change, I do understand my hair was already dark but at least it gave a little hint of the color, my problem was my scalp started to be super itchy and even after 3 washes my scalp feels too itchy
Date published: 2026-01-06
Rated 5 out of
5
by
erciadely_1535 from
Perfect color
I really liked this hair product, the color it’s just amazinnnnnggg!! Plus it’s so easy to apply on your hair, it brings all the indications you may need
Date published: 2026-01-06
Rated 4 out of
5
by
miat100_6543 from
Nice color
Love this reddish hot chili color on my hair. My original hair is black, so it turns out black- red. Very nice under the sun. No problem die it. Very little color left on scalp.
Date published: 2026-01-06
Rated 5 out of
5
by
glamgurl_mua_1785 from
STUNNING COLOR PAYOFF 💋🌶
This COLOR DID NOT DISAPPOINT! I’ve been wanting to change up my color for awhile & being able to test out this gorgeous shade say less! Instructions were easy & it came with salon quality gloves for application. I loved the formula of this brand, it didn’t burn my scale or anything when applied. It made my hair soft, it smelt amazing & the color payoff was phenomenal. I left it on for 30 mins & with a cap and over brown hair it still came out super bright & gorgeous.
Date published: 2026-01-06
Rated 5 out of
5
by
starrysunshine_7528 from
Spicy
this was a nice developer like the conditioning in the bonding was really well put together minimal burning of the scalp like normal rinsed really well, although it is red so it ran and rinsed, but the color stayed developed pretty well. I think minimal breakage I barely had any hair loss.
Date published: 2026-01-06
Rated 5 out of
5
by
miriamz15_9775 from
Loves the color
This hair dye really took my gray hairs and covered them. It did not have a strong smell and it left my hair very shiny. It was very simple to rinse out but it did take quite of bit of scrubs in my head for it to take off. After a couple of days, the hair dye was very minimal upon washing. After 2 weeks, the hair was still shiny and i will definitely keep purchasing it again.
Date published: 2026-01-06
Rated 5 out of
5
by
whatacatch_nat_4385 from
I love it!!
I absolutely LOVE how my hair turned out after using this product. It’s the perfect shade of dark red that blends in with my dark brown hair! I love the turnout. It’s not too much, it’s the perfect color!! People may not notice that I dyed my hair, but I can tell, and I absolutely LOVE the color! I think I might try a different color next time, but I am seriously impressed with the results of this. Thank you Influenster for the complimentary product!
Date published: 2026-01-06
Rated 5 out of
5
by
brittanyc187_4617 from
Love!!
I think I may have found my new color! I typically use Féria hair color but my normal is called cherry crush. The kit includes everything you need. It comes with gloves, conditioner for after, developer, color and an oil ampule. You mix the black bottle and the ampule into the white bottle. Shake it up and you’re ready to use. All over color processed in about 25 minutes. It covered all of my gray and looks fairly natural. The photos I include are a before and two afters. One is in natural light and the other is under fluorescents at my work. The conditioner cream makes your hair silky smooth. I didn’t have any damage after coloring. I highly recommend Féria for anyone coloring their hair at home!
Date published: 2026-01-06
Rated 5 out of
5
by
keisharenee90_3420 from
Hot chili
I love feria I have been using it for years. I've tried several shades. Hot chili is a light auburn color. It's easy to get set up and the dye process is fairly quick. It's easy to wash out. It doesn't dry your hair out. It comes with the best conditioner ever. I always love the conditioner that comes with it. I use a shampoo for dyed hair so my hair doesn't fade as fast. It's never patchy and has enough to dye all my hair.
Date published: 2026-01-06
Rated 5 out of
5
by
victoriaarmas3_1317 from
LOVW THIS, AND THE COLOR WOOOOO WEEE YES, BUT MEDI
I've been on a quest for the perfect at-home red for QUITE SOME TIME NOW, and the L'Oreal Paris Feria in "Hot Chili" (Multi-Faceted Shimmer Coloring with 3X highlights) truly delivers on shimmer and vibrancy. The color itself is stunning – it's a brilliant, dimensional red that really catches the light. The kit is easy to use and comes with the revolutionary Power Shimmer Conditioner, which leaves my hair feeling incredibly soft and smooth, not damaged, even after coloring.
The overall result is beautiful, but I have to be honest about one significant issue: the quantity in a single box isn't enough for those of us with serious volume. My hair is both very long and very thick, and despite my high hopes, one box just couldn't cover all of it. I found some spots, particularly underneath, didn't fully take the color or appeared less vibrant than the rest. This isn't a flaw in the product's quality, but rather a simple volume mismatch.
My advice to anyone with similarly thick or long hair is to definitely use two boxes to ensure full saturation and even coverage.
Despite the coverage hiccup, the color payoff and the included deep conditioning make this my favorite at-home hair color experience so far. The shine lasts for weeks, and I've received so many compliments on the shade. I highly recommend it – just be prepared with an extra box if you have a lot of hair!
-Great for sensitive scalps
-Does stain skin so quick to use hot water on anywhere its not INTENDED for use!
-A bit of a strong smell as is ANY & EVERY TRULY GREAT HAIR DYE! Not SO over powering you cant handle it. Trust me as someone sensitive with harsh smells, this isn't bad! I have smelt must MUCH STRONGER!
-WONDERFULKY PACKAGED AND THE PACKAGE DOES POP OUT AT YPU- ITS ACTUALLY WHAT MADE ME WANT TO BUY IT AND ON THE BACK THE COMPARISON PHOTOS OH MY FRIENDS- THEY ARE SO TRULY ACCURATE!!!!!!! I MUST GET ANOTHER BOTTLE TO FINISH THE JOB!!!!!
VICTORIA RECOMMENDED AND DEFINANTLY APPROVED♡♡♡ BUYING MORE TONIGHT!!!! OH AND THE VALUE Y FOR THE PRICE AGAIN IS JUST WOWWW!!!!! SALON TREATMENT FROK HOME! AND WHO DO YOU TRUST MORE THEN URSELF (OTHER THEN MAYNE GOD?![ DOR ME ]) IF ANY1 HAD ANY QUESTIONS PLZ ASK INRESPOND WITHIN 24 HOURS APPROX.
Date published: 2026-01-05
Rated 4 out of
5
by
halloedangel_9343 from
Solid product
The color was a close match to my current red. It covered well and was easy to use with the applicator bottle. The shine after was also great. Nice product for the price
Date published: 2026-01-05
Rated 3 out of
5
by
jerahr_7548 from
Great hair color
Love this color! The only complaint I have is that the color took way more to my roots than the rest of my hair but it doesn’t look bad. The odor is fairly strong but that’s to be expected when lightening your hair at all. The product itself did get on my forehead and ears but came off when I washed my hair and left no residue or stain. The serum was an amazing touch. Even though the color wasn’t perfect the serum left my hair feeling so soft, so shiny, and was very manageable compared to the feeling I usually get in my hair after applying color. It even smoothed the ends of my hair and minimized damage. I would try it again.
Date published: 2026-01-05
Rated 5 out of
5
by
alainapotaduh_8127 from
Feria is my go to dye!
I have been dying my hair with box dyes since 1997 when I was 14. Over the years I have tried many types and I keep coming back to Féria. The colors are so vibrant and they offer even coverage and leave my hair healthier than before coloring. Hot Chili is a unique shade as over the years many companies have limited or stopped making red shades. What you see is what you get with Féria. I have never had a bad dye job using it!
Date published: 2026-01-05
Rated 4 out of
5
by
98austine_6397 from
Smell is strong but turned out pretty
First off, I was uncertain how the red would look on me. A person who usually goes for more blue, black or brown colors. Never dyed my hair red before. However, I am glad I did due my hair (or should say my sister dyed my hair). The instructions were simple and easy to understand. The smell of applying the dye is SOOOO strong. My eyes and sisters were watery.
Date published: 2026-01-04
Rated 4 out of
5
by
mirandas617f_3674 from
Decent dye with subtle results and a strong scent
I tried the Feria 560 Hot Chili hair dye and the results were more subtle than I expected. I was hoping for a brighter, more vibrant red, but the color is starting to grow on me and looks very natural in certain lighting. One thing to note is the scent — after rinsing and conditioning, it leaves behind a strong fragrance that lingers through the next couple of washes. It’s not a terrible smell, just a bit overpowering and not my favorite. On the positive side, my hair still feels healthy, shiny and soft afterward, with no noticeable damage or dryness like some dyes can cause. Overall, it’s a decent option if you’re looking for a softer red rather than a bold, intense shade.
Date published: 2026-01-04
Rated 5 out of
5
by
almighty3331111_5479 from
Gorgeous Hot chili!
Feria 560 Hot chili hair color is absolutely beautiful! I love the color is a beautiful red that enhance my skin tone, the instructions are very explicit, easy to dye, it doesn’t fade easily, last long time and it can be wear any time of the year. The best part is that it doesn’t dry my hair like others. Beautiful
Date published: 2026-01-04
Rated 3 out of
5
by
enalk07_5046 from
Hot chili blonde
I don't know if it's hot chili but my hair looks like blonde to me. But still have this nice color to my hair, not too strong smell unlike other products and it doesn't make my scalp itchy.
Date published: 2026-01-04
Rated 4 out of
5
by
stephanieh288_8622 from
Great color
Great coverage and it does stain badly so you need to be very careful and the texture and color is great very vibrant and great coverage of my grey hairs.
Date published: 2026-01-04
Rated 3 out of
5
by
meaghanm2f75_1190 from
Okay 👌🏻
I put this color over my dark brown hair and it colored my hair but it wasn't as bright or vibrant as the box said it would be despite me following all of the directions. Easy to wash out, suitable for lighter hair maybe? Doesn't take long to apply or dry. Similar texture to other box dyes.
Date published: 2026-01-04
Rated 5 out of
5
by
kay__2xo_3311 from
Love the dye!!
I love this hair dye! It makes your hair shiny and fancy! Love how it looks and preparation is easy! Makes my ends look beautiful!! I would recommend as always!
Date published: 2026-01-03
Rated 5 out of
5
by
khanhmi132_3956 from
It gave me such a vibrant, shimmering red color an
I am absolutely in love with how my hair turned out after using L'Oréal Feria in shade 560, Hot Chili! I was looking for a change that felt bold but sophisticated, and this color delivered exactly that. The application process was straightforward, and the multi-faceted shimmering formula really lived up to its name.
The result is a stunning, vibrant deep red with incredible dimension. Depending on the light, it shifts from a rich, spicy auburn to a brilliant shimmering crimson. What I love most is that it didn't leave my hair feeling dry; instead, it looks healthy, glossy, and feels surprisingly soft thanks to the bonding care complex. If you’re looking for a high-intensity red that stands out and looks professionally done at home, I cannot recommend this shade enough. I've been getting so many compliments
Date published: 2026-01-03
Rated 5 out of
5
by
Anonymous from
Great!!
This hair dye is amazing!! It covered my grays so much and looks amazing on me!! I love it! It’s super easy to mix everything in the bottles!! It didn’t bother my scalp either! I also didn’t have any hair damage so that’s amazing!! No hair fall out at all!! I highly recommend it!!
Date published: 2026-01-03
Rated 3 out of
5
by
Anonymous from
A thumbs up from mom!
I let my mom use it and she said the scent is okay, the texture is smooth and easy to put on, and instructions easy just like other box dyes, no bad mess the same as others and the packaging is so cute!!!
Date published: 2026-01-03
Rated 3 out of
5
by
ashleys2a00_140 from
Pretty color, but patchy in some spots.
So it came perfectly, the instructions were straightforward and easy to understand/follow. I have shorter hair now, so it seemed to dry out closer to my hairline, but it covered the rest of my head. The scent is a little strong and made my eyes water, but it rinsed out of my hair and off of my skin well. I just wish it came out less patchy and more even. Especially since my natural hair was not dyed first.
Date published: 2026-01-02
Rated 5 out of
5
by
Anonymous from
Shimmery Hot Chili Color Dye❤️
I love this color dye and it came on time for the new year look. It is bold and prismatic shimmering color. It comes with ever needed to dye hair and last long. It is easy to apply but if need has instructions. It comes with an aromatic shimmer serum with oil blend of coconut oil,linseed and sunflower oil. No dullness nor lack volume to hair. Great for all hair type. My favorite part it deep condition you hair also lovveeee❣️but i need two boxes next time i have a lot of hair.
Date published: 2026-01-02
Rated 4 out of
5
by
lisaa4_7270 from
Great box dye!
Overall I really like this hair color. The smell was a little too strong for me, which is why I rated it a 4. The color came out beautiful and I love the shine! I have used this brand before, so I knew I was going to like it, I have just never used this color. I am very happy with it! It was easy to use and only took about 30-40 minutes to do for me. I have very fine hair so the application process was fast and easy. I hope the color lasts, but red tones are known to fade quicker than others.
Date published: 2026-01-02
Rated 5 out of
5
by
kaayluv_7065 from
Must try hair dye
This brand has always been great for dying my hair , some of my family members use the same! It turned o it very beautiful I love the shade! I will definitely use again! Very easy to wash , dry & style after. My hair still feels healthy & sleek after using this!
Date published: 2026-01-02
Rated 4 out of
5
by
carriemoshercrutchf_3027 from
Easy on my hair
This dye didn't dry out my hair or cause any fallout. It came with decent gloves and easy to follow instructions. It doesn't smell pleasant during the processing faze, so definitely apply in a well ventilated area. Applied easily, i have long hair so I was concerned one box wouldn't be enough but it isn't super thick so it worked just fine. It left me with a nice bit of color, I did have some section that the color didn't want to hold as well. The color locking condition smelled nice and helped to hydrate my hair afterwords. I wish the color was a bit bolder but it is still nice all the same.
Date published: 2026-01-01
Rated 5 out of
5
by
denarisg36_3329 from
Excellent color and hydration
The color is so rich and dimensional, No violet, not too dark, and not too orange and since my hair is light brown with highlights it makes it look like a spicy chocolate brown. I have a color thats darker top and more like a black cherry and the more chili ends turns a dark burgundy. I love it! The rinsing was easy and i loved the way it felt after i air dried it, infused with Bond Booster that supports healthy hair strands by visibly strengthening the hair and reducing the appearance of damage giving my hair the ultimate shine and hydration.
Date published: 2026-01-01
Rated 5 out of
5
by
carolinadisneygirl_2753 from
Love it
The picture might not show it but this color gave my hair such a beautiful vibrant red. I love it! My hair feels nice & soft which I always worry about when coloring my hair. This works great! I love the color & how my hair feels
Date published: 2026-01-01
Rated 4 out of
5
by
kellyann25092654856_4756 from
Such a fun red
Love this color. It’s so bright and vibrant.
It has a strong odor but doesn’t kill your hair. I actually feel like my hair feels heather after use. A few washes and color is still vibrant.
Date published: 2026-01-01
Rated 5 out of
5
by
mooglefett_3426 from
Feria has been my ride-or-die since the early 2000
Let me tell you—l, I’ve been using Feria since the early 2000s to dye my hair, and it’s been my go-to ever since. Absolute clutch. I highly recommend using their salon care hair tools to help apply the dye evenly. It makes such a difference. And every red shade under the Feria umbrella? Solid. One year, I even used the Feria bleaching kit to help the color pop even more. If you have never used a box hair dye, it does t hurt to ask for some help. Trust the process
Date published: 2026-01-01