face makeup 4 Foundation Application Mistakes To Avoid, According To A Celebrity Makeup Artist

We’re spilling the pro secrets.

Foundation Mistakes

It’s no secret that when our skin looks good, we feel good. And while good skin is no doubt achieved through an effective skin care routine, the help of the right foundation can elevate it even more. But the truth is that many people make some vital mistakes when it comes to their foundation, and doing so can take away from a glowing complexion. If you’re a newbie to makeup, or you’re simply looking to up your makeup game in the hopes of sporting a naturally perfected complexion, keep reading. We talked to Sir John, celebrity makeup artist and L’Oréal Paris expert, about four major mistakes to avoid when applying foundation. 


1. Choosing The Wrong Foundation Shade 

One of the hardest tasks when it comes to makeup is finding your foundation match, so it’s no wonder why this was the first mistake Sir John noted. It’s extremely common for people to choose a shade that’s significantly too dark for their skin, as well as too light. 


“When I think of someone choosing a foundation that’s too dark for them, it’s because they want to have a tan,” says Sir John. “But that’s where you bring a bronzer in. Bronzer will give you that warmth and make it look like the sun [kissed your skin].” 


He also shares that in addition to finding a foundation shade that matches your skin color, the undertone is equally important. But many of us know that properly matching our undertones isn’t an easy feat. 


“As a rule of thumb, if you have olive skin, you can go warmer with your foundation to avoid looking sallow,” he says. “For anyone with too much redness, you’ll want to neutralize it with a neutral, or cooler shade. In photos and videos, it’s always more flattering to look cooler rather than warmer unless you happen to fall within the small population of people with truly green undertones.” 


In order to nail your foundation match, he says avoid color matching on fleshy areas of the T-zone as this area fills with blood. For example, when you smile, the skin looks warm and would not be a great indicator for looking at your undertones. Instead, he suggests color-matching in areas like your jaw or forehead for a more precise indicator of your tone. 


2. Not Prepping The Skin 

While you may sing the praises of moisturizer for its ability to keep your moisture barrier healthy and your skin feeling hydrated, it works wonders for enhancing the appearance of your makeup too. “Make sure you hydrate your skin,” Sir John says. “I hate to see flaky or dry foundation 一 because that means that you’re not hydrating your skin or exfoliating. Exfoliate and hydrate, and your foundation will look bomb.” 


3. Choosing The Wrong Formula 

Between the countless drugstore foundations on the market in addition to high-end options, selecting a formula that works for you can be overwhelming. Sir John suggests that you assess the two basic foundation needs: coverage and finish. 


For example, if you have oily skin and want a full-coverage, matte foundation, the L’Oréal Paris Infallible Up to 24H Fresh Wear Foundation in a Powder is for you. If you’re dry and prefer a light-coverage option with a luminous finish, go for the


Editor’s tip: If you prefer to skip foundation altogether but want light, natural coverage try a skin tint like the L’Oréal Paris True Match Hyaluronic Tinted Serum. It evens out the complexion while still letting your skin shine through. 


4. Overdoing The Coverage 

When it comes to the actual application of foundation, Sir John explains that while some people love tons of coverage they often add too much, making it appear heavy on the skin. 


“You can want more coverage without it looking heavy,” he explains. “I would suggest dialing up the coverage where you need it, and trying to use a wet sponge [like the L’Oréal Paris Infallible Blend Artist Foundation Blender] to soften it where you don’t. 


“Give yourself additional coverage where you need it 一 but what looks fresh and modern is sheering it out so that you can see some freckles or [skin showing through].” 


Next: Sir John’s Steps For The Perfect Punk Eyeliner Look



Written by: Alyssa Kaplan, Photo Credit: Chaunte Vaughn