Hair care products are products designed to help keep your hair clean, healthy, nourished, and styled the way you like it. Whether you're working with straight, curly, wavy, color-treated, or damaged hair, using the right combination of products can make all the difference in how your hair looks and feels.

The foundation of any good hair care routine starts with shampoo and conditioner. Shampoo helps cleanse the scalp and strands by removing oil, buildup, and impurities. Conditioner follows to hydrate, soften, and smooth the hair, helping to prevent dryness and breakage. Many people choose a coordinated hair care set to get targeted results, such as added moisture, volume, or color protection.

Beyond your daily basics, there are additional hair care products designed to treat specific concerns. Hair treatments, hair masks, and serums deliver concentrated care to repair damage, reduce frizz, and improve overall strength and shine. These products are ideal for adding an extra boost to your weekly routine.

You can also incorporate leave-in sprays or creams to protect your hair from heat, enhance manageability, and lock in moisture throughout the day. For hair styling, explore hair products like hairspray, gel, mousse, and texturizers that help hold your look in place without compromising hair health.

Whether you're focused on maintaining healthy strands, addressing damage, or achieving a specific style, hair care products play a key role in supporting your hair’s overall condition and appearance.

Finding the right hair care products starts with knowing your hair type and what it needs most. Whether your hair is dry, oily, frizzy, damaged, fine, curly, or color-treated, using the right formulas is the foundation of a healthy, effective hair care routine.

•Oily Hair: Look for clarifying or purifying shampoos that gently cleanse the scalp and remove buildup without stripping essential moisture. For dry or frizzy hair, choose deeply hydrating conditioners, leave-in treatments, or hair masks that restore softness and help smooth the cuticle for a sleeker finish.

•Curly Hair: Curls often need extra hydration and definition to help maintain their natural shape and prevent frizz. Look for hair care products that are sulfate-free and rich in nourishing ingredients like oils or proteins. Leave-in creams, curl-refreshing sprays, and deep conditioners can help enhance curl pattern and maintain softness without weighing hair down.

•Wavy hair: If your hair has waves, look for products that offer lightweight hydration and styling products that encourage natural texture without adding too much. A gentle shampoo, paired with a softening conditioner and a light styling cream or mousse, can help bring out your waves while reducing frizz.

•Thin or fine hair: It's important to choose volumizing or lightweight formulas that add body without leaving hair flat or greasy. Look for hair care products that are designed to lift at the roots, hydrate without heaviness, and support thickness over time. Collections like Elvive Hyaluron + Pure are especially well-suited for this hair type.

•Color-treated hair: Hair that has been colored usually benefits from sulfate-free products that help preserve color vibrancy and minimize damage. If you’re blonde, silver, or highlighted, adding a purple shampoo to your routine can help neutralize brassiness and keep your tone cool and bright. The EverPure Sulfate-Free line from L’Oréal Paris includes toning shampoos, conditioners, and treatments specifically formulated for color care.

•Damaged or breakage-prone hair: Try strengthening products that repair and reinforce the hair fiber over time. The Elvive Total Repair 5 collection targets the five visible signs of damage, while Elvive Dream Lengths helps protect long hair and reduce split ends. For lightweight hydration and scalp balance, Elvive Hyaluron + Pure is a great option for fine or flat hair that still needs moisture without weighing it down.

To treat specific concerns or elevate your routine, add targeted hair treatments like deep conditioning masks, serums, or leave-in sprays. You can also build your regimen around a coordinated hair care set, which ensures that your shampoo, conditioner, and treatments are designed to work together for the best possible results.

L’Oreal Paris offers a variety of hair care lines to speak to different types of hair styling and hair care needs.

•Advanced Hairstyle features high performance hair styling products for any style, whether you are looking for quick and easy products for a natural look or want your style locked in place with all day hold.

•EverPure features sulfate-free hair care routines including shampoos, conditioners, and hair treatments formulated to speak to specific hair types and needs, such as color treated hair, curly hair, fine hair, and more.

•Elnett features red carpet-ready hair styling products such as hairsprays and styling cream.

•Elvive helps to revive all forms of hair damage, such as damage from heat styling, color processing, or dryness. These shampoos, conditioners, and treatments provide superior restoration with powerful technology.

•Studio Line hair gel and hair putty provide superior hold for a wide range of styles.

Feel free to use products across our hair care lines to address your specific hair needs and styling preferences.

Taking care of your hair involves choosing the right hair care products for your hair and being cognizant of how you style your hair. Choose a shampoo and conditioner that are designed for your hair type and apply hair care products like hair treatments as directed. Treat your hair gently when drying your hair and regularly give your hair a break from tight hairstyles. Check out our guide for more tips on how to take care of your hair.

You can purchase L’Oreal Paris hair products in-person at your local drugstore or online through retailers like Amazon and Ulta Beauty. Click the “Buy Online” button on the product pages to see where to purchase online, or use our Store Locator to find an in-store option near you.