If you’re a total makeup junkie like we are, Pinterest makeup looks are likely your number one source of inspiration. From casual makeup to special occasion picks, you can always count on the app to put unforgettable beauty looks on your radar. Of course, you might not have time to scroll through Pinterest for hours—or hunt down all the products you need to recreate your favorite looks. That’s why we’ve rounded up 16 of the best Pinterest makeup looks and trends and are breaking down how to bring them to life.
PINTEREST MAKEUP LOOK #1: GOLD EYE MAKEUP
Gold eye makeup is one of the most sought-after Pinterest makeup looks. It’s a totally luxurious way to spice up your eye makeup without being over-the-top.
STEP 1: PRIME YOUR EYES
You want to use a makeup primer to ensure your eyeshadow lasts. Apply eye primer to your lids and drag it up to your brow bone for a long-lasting eye look.
STEP 2: LAYER ON THE GOLD
It’s time to reach for your eye shadow! Apply a gold shade, like the L’Oréal Paris Infallible Crushed Foils Metallic Eye Shadow in Gilded Gold, to your lids. This eye shadow will add dimension to your look with its bold gold color.
STEP 3: CREATE YOUR CREASE
Next, take a warm orange-y brown shade, like the L’Oréal Paris Colour Riche Monos Eye Shadow in Sunset Seine, and apply it to the crease of your eye. Make sure to blend it out well and drag it halfway toward your eyebrow for a dramatic look. This orange-toned shadow will help define your crease while complementing the gold eye shadow you’ve already applied.
Deepen your crease further by using the L’Oréal Paris Colour Riche Monos Eye Shadow in Quartz Fume and applying it only to the outer corner of your crease. This will intensify your eye makeup look, so if you’re rocking a gold eye to a more casual affair, you can always skip using this shadow.
STEP 4: LINE YOUR EYES
Again, take your orange-y shadow, and use a small flat top brush to drag it along your lower lash line, slightly smudging it out for a smoldering look. Then, take the L’Oréal Paris Voluminous Lash Paradise Liquid Eyeliner in Black and line your eye from the inner corner to the outer corner, creating a wing at the end. Line your waterline using the L’Oréal Paris Infallible Pro-Last Waterproof, Up to 24HR Pencil Eyeliner in Black, and smudge it out slightly to amp up the smoky vibe.
STEP 5: VOLUMIZE YOUR LASHES
To complete this eye makeup look, apply a few coats of the L’Oréal Paris Bambi Eye Washable Mascara, Lasting Volume to your lashes.
Editor’s note: Want to add a twist to your gold eye makeup look? Switch it up with rose gold eye makeup instead! Head over to our article, How to Do Rose Gold Makeup, to get the look.
PINTEREST MAKEUP LOOK #2: INVERTED WINGED EYELINER WITH A POP OF COLOR
While your normal eyeliner look is always a safe bet, sometimes it pays to shake things up a bit. Consider trying out inverted winged eyeliner and pairing it with a pop of color to really enhance your look. A fabulous way to call attention to your eyes, this combo of Pinterest trends pairs well with almost any makeup look you can dream up. To start, simply dust your lower lash line with the L’Oréal Paris Colour Riche Monos Eyeshadow in Mademoiselle Pink. Next, sweep the shade from the middle of your lid outward, extending it upward to create a winged effect.
Follow up by lining your upper lash line with the L’Oréal Paris Infallible The Super Slim Liquid Eyeliner in Black and flick the ends to create a wing. At the end of your wing, add a small diagonal line that extends toward the center of your eye to complete the look. Voila!
PINTEREST MAKEUP LOOK #3: RED LIPSTICK
Red lips are a classic makeup look that every woman should try at least once in their life. Of course, with so many options to choose from, finding the shade of red that works best can be difficult. Visit our article, Our Best Red Lipstick for Every Skin Tone, to find your perfect match.
You may feel as though you need to stick with a neutral eye when rocking a lip color so bold—but you totally don’t. Not convinced? Get some red lipstick makeup inspiration by reading our article, How to Get a Vampy Smoky Eye and Red Lip.
PINTEREST MAKEUP LOOK #4: GLOWY SKIN
Who doesn’t love dewy skin? While we certainly love a matte makeup look, glowy skin is all over our Pinterest feeds for a reason.
STEP 1: USE AN ILLUMINATING PRIMER
When it comes to applying a makeup primer, you may not realize some primers will not only help your makeup last but will also give your skin a radiant glow. Try the L’Oréal Paris True Match™ Lumi Glotion Natural Glow Enhancer or the L’Oréal Paris Infallible Pro-Glow Lock Makeup Primer.
STEP 2: APPLY A DEWY FINISH FOUNDATION
Just like your primer, you want to use a foundation that’s going to leave you with glowing skin. Apply the L’Oréal Paris Infallible Pro-Glow Foundation, using the L’Oréal Paris Blend Artist Foundation Blender to effortlessly blend your foundation.
STEP 3: GRAB YOUR HIGHLIGHTER
The key to getting this stunning Pinterest makeup look is to use a buildable highlighter. This gives you the freedom to build up your glow where you’d like it to be more dramatic. The L’Oréal Paris True Match™ Lumi Shimmerista Highlighting Powder has a buildable, lightweight formula that will give your skin a prismatic highlight. Apply it liberally to your cheekbones, beneath the arch of your eyebrows, tip of your nose, cupid’s bow, and chin to complete your highlighter makeup.
PINTEREST MAKEUP LOOK #5: LIP GLOSS & LINER
You’ll be hard-pressed to find anyone that doesn’t love lip gloss. It’s chic, flirty, and it looks amazing on everyone. If you’ve been paying attention to Pinterest trends, lip gloss and liner make for the ultimate combination. Perfect for those looking to accentuate their pout without the need for lipstick, this duo is just the ticket. Head on over to our article, Dynamic Duo: Lip Liner and Lip Gloss, for all the details.
PINTEREST MAKEUP LOOK #6: YELLOW EYESHADOW
Yellow eyeshadow is huge for 2020, and we’re totally here for it. This bold eye makeup look strays from the typical statement eye, making it a great option for those who like to step outside of the box.
STEP 1: USE AN EYE SHADOW PRIMER
As you may have guessed, your first step is to apply an eyeshadow primer to your lid. This will keep your eye makeup lasting throughout the day.
STEP 2: APPLY YOUR EYE SHADOW
Use the L’Oréal Paris Infallible 24 HR Eye Shadow in Eternal Sunshine and blend the shade all over your lid and upward into your crease. Then, take a teal shadow, like the L’Oréal Paris Infallible 24 HR Eye Shadow in Endless Sea, and use a small, tapered eyeshadow brush to apply it along your lower lash line for a striking contrast.
STEP 3: LINE YOUR EYE
The next step of this yellow eye makeup look is to apply sharp winged eyeliner. Use the L’Oréal Paris Flash Cat Eye Waterproof Brush Tip Liquid Eyeliner to create a perfect wing.
STEP 4: DEFINE YOUR LASHES
To finish your eye makeup, apply a few coats of the L’Oréal Paris Voluminous X Fiber Waterproof Mascara in Blackest Black.
PINTEREST MAKEUP LOOK #7: GALAXY EYE MAKEUP
In the mood for an intergalactic approach to your makeup? It’s time to get acquainted with the galaxy eye makeup trend. Known as one of the hottest Pinterest eye makeup trends, this look features a mix of gorgeous shimmery shades and face embellishments for a seriously stunning result.
After applying a primer, start by sweeping your lids with a neutral shade like the L’Oréal Paris Colour Riche Monos Eyeshadow in Paris Beach. Next, dust the L’Oréal Paris Colour Riche Monos Eyeshadow in Grand Bleu over your lid. Follow up by applying the L’Oréal Paris Infallible 24 HR Eye Shadow in Burst Into Bloom in your crease and along your lower lash line, making sure to blend evenly for a seamless transition. Top off your galaxy eye makeup with star-shaped embellishments along your crease and the outer edge of your eye to really seal the deal.
PINTEREST MAKEUP LOOK #8: BRONZE MAKEUP
Bronze makeup in most-definitely among the Pinterest makeup looks you’ve seen gracing your social media feed. It’s all about enhancing your natural beauty for a beautiful, sun-kissed glow, and it’s a must-try.
STEP 1: CONTOUR
After applying your makeup primer and foundation of choice, it’s time to warm up your features. Apply the L’Oréal Paris True Match™ Lumi Bronze It Bronzer to the hollows of your cheeks, around the edges of your forehead, sides of your nose, and jawline. Then, take a warm-toned highlighter, like the L’Oréal Paris True Match™ Lumi Glow Amour Glow Boosting Drops in Golden Hour, and apply it to the high points of your face.
STEP 2: BRONZE YOUR EYES
Next up: bronzed eyes! Take a shimmering bronze eyeshadow shade, like the L’Oréal Paris Infallible 24 HR Eye Shadow in Amber Rush, and sweep the color all over your lid. For your crease, use a burnt orange shadow to help define your eyes. Drag the same shade along your lower lash line, too.
STEP 3: COMPLETE YOUR MAKEUP
PINTEREST MAKEUP LOOK #9: NO MAKEUP, MAKEUP
Natural makeup is far from a new trend, but no-makeup, makeup looks are all the rage on Pinterest. Ideal for those who love to sport a flawless face without the look of heavy makeup, this trend is just what you need to make a lasting impression. Learn The Easy Way to Get the No Makeup Look with this step-by-step routine.
PINTEREST MAKEUP LOOK #10: GREEN EYE MAKEUP
Want another unique statement eye makeup look to add to your bag of tricks? Try a green eye look! You can find out how to sport this Pinterest eye makeup trend with help from our article: How to Rock the Green Eye Makeup Trend.
PINTEREST MAKEUP LOOK #11: PEARL-EMBELLISHMENTS
Pearl embellishments are a chic way to welcome glam into your makeup routine. This trend is all about applying pearls to your eyes, cheeks, or nose for a glamorous yet edgy look. We also dig that you can rock this Pinterest trend all on its own or with colorful eye makeup.
PINTEREST MAKEUP LOOK #12: COLOR-BLOCKED CAT EYE
Cat eyes are the gift that keeps on giving. They can be classic, or you can embrace one of the new cat eye trends on the scene. Right now, it’s all about the color-blocked cat eye. A nice change of pace, this Pinterest trend is all about tracing the outline of your cat eye with black eyeliner then filling in the blank space with colorful eyeliner.
Start by tracing your cat eye with the L’Oréal Paris Matte Signature Liquid Dip Eyeliner, Waterproof in Black. Once complete, fill in the space in between with the Blue shade. Be sure to take your time to avoid coloring outside of the lines, and you’re all set.
PINTEREST MAKEUP LOOK #13: PASTEL EYES
While bright and bold eyeshadow shades have always received tons of praise, pastel eyes offer a soft and playful touch that can’t be beat. This trend first made the rounds last year, but it’s showing no signs of slowing down. Rock an inner corner eye look or a multi-tonal gradient to turn heads. Try the trend with the L’Oréal Paris Brilliant Eyes Shimmer Liquid Eye Shadow Makeup in Blush Jewel and Amethyst Quartz.
PINTEREST MAKEUP LOOK #14: SHIMMERY EYELINER
Eyeliner is a makeup essential that never disappoints, and the shimmery eyeliner trend is no exception. You can play around with various shimmering hues or rock a solo shade. Using an angled eyeliner brush, apply any shade from the L’Oréal Paris Brilliant Eyes Liquid Eye Shadow Makeup line along your upper lash line.
PINTEREST MAKEUP LOOK #15: LAYERED NEGATIVE SPACE WINGED EYELINER
A far cry from the traditional winged eyeliner looks you know and love, this Pinterest eye makeup look consists of tracing your eyeliner in a cat eye shape multiple times while leaving a blank space in the center for an avant-garde approach.
Start by tracing the outline of your cat eye with the L’Oréal Paris Le Liner Signature Easy-Glide Mechanical Eyeliner, Waterproof in Gold Velvet. Next, create layers with shades Violet Wool and Blue Jersey, and that’s all there is to it!
PINTEREST MAKEUP LOOK #16: CONTOURING BLUSH
Remember when you only would apply blush to your cheeks? Those days are over! Contouring with blush—aka draping—is one of the hottest Pinterest trends to take the beauty world by storm. This technique works to sculpt your face to perfection with effortless warmth for a super-flattering finish. Simply choose your perfect shade of the L’Oréal Paris True Match Blush and apply it as you would a contour powder. To up your trendiness, you can also brush it over the bridge of your nose for a pretty flush.
Want more social media-inspired makeup looks? Next, learn how to create 3 Snapchat Filter-Inspired Makeup Looks.