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4 Trendsetting Purple Eyeshadow Looks to Try in 2020

May 01, 2020

It’s safe to say purple eyeshadow is one of our favorite makeup colors to work with. There’s just something about a popping purple hue that can instantly take your eye makeup look from basic to trendsetting. And of course, there’s more than one way to rock this stylish shade. Below, we’re sharing tutorials on four purple eyeshadow looks you can wear in 2020 and beyond.

1. ALL-OVER PURPLE

If you want to embrace the purple eyeshadow trend fully, consider going for an all-over purple lid. Here’s what to do.

STEP #1. PRIME YOUR EYES

As with any eye makeup look, it’s important to start with an eye primer. This will help the rest of your makeup go on smoothly and increase the lifespan of your look.

STEP #2. GRAB YOUR SHADOW

It’s time to bring out the purple eyeshadow! For this look, in particular, we love shimmering violet lids. Close your eyes and pack the L’Oréal Paris Infallible 24 HR Eye Shadow in Burst Into Bloom onto your lids with a flat eyeshadow brush.

STEP #3. BLEND THE LOOK

To avoid any harsh lines, use a fluffy blush and the L’Oréal Paris Colour Riche Monos Eyeshadow in Matte It Up to blend out the violet shadow.

STEP #4. LINE YOUR EYES

Want to add a trendy touch to your purple eyeshadow look? Instead of lining your eyes with a traditional black eyeliner, use the L’Oréal Paris Voluminous Lash Paradise Liquid Eyeliner in Rose Gold for a bit of contrast.

STEP #5. COAT YOUR LASHES

You know what to do! Layer on the L’Oréal Paris Bambi Eye Washable Mascara, Lasting Volume for a voluminous lash look.

2. PURPLE UNDER-EYES

Yup, wearing eyeshadow under your eyes is a thing, and it’s the perfect way to add a touch of purple to any eye makeup look.

STEP #1. PRIME YOUR LIDS

Like always, you’ll want to kick things off with eye primer.

STEP #2. COLOR YOUR LIDS

Ever wonder what eyeshadow colors go with purple eyeshadow? We happen to love teal and purple! This bright eyeshadow combo is perfect for spring and summer as it easily gives your eyes a mermaid-inspired look. Sweep the L’Oréal Paris Infallible 24 HR Eye Shadow in Endless Sea over your lids and work it into your crease with a blending brush.

Editor’s note: Speaking of colors that go well with purple eyeshadow, if you aren’t sure what blush goes with purple eyeshadow, we recommend complementing your shadow with a pretty peach or soft pink. These shades will make for a subtle flush that won’t compete with your eyes.

STEP #3. LINE YOUR EYES

Using a thin, flat eyeshadow brush, drag the L’Oréal Paris Infallible 24 HR Eye Shadow in Purple Priority along your lower lash line. Feel free to use your pinky to gently smudge the color for a smoky effect.

STEP #4. APPLY MASCARA

Reach for a volumizing tube of mascara, like the L’Oréal Paris Unlimited Lash Lifting and Lengthening Washable Mascara, and layer on a few coats to complete your look.

3. PURPLE CREASE

The purple eyeshadow looks we’ve shared are definitely dazzling, but if you want to add a bit more drama, try a purple crease!

STEP #1. APPLY EYE PRIMER

You know the drill! Smooth a primer onto your lids.

STEP #2. COLOR YOUR LIDS

Another eyeshadow color that goes with purple eyeshadow? Gold! Apply the L’Oréal Paris Brilliant Eyes Shimmer Liquid Eye Shadow Makeup in Crown Gold onto your lids.

STEP #3. DEFINE YOUR CREASE

It’s time for your purple shadow! Use a fluffy brush to apply the L’Oréal Paris Infallible 24 HR Eye Shadow in Smoldering Plum to your crease, taking time to blend well where your two shadows meet.

STEP #4. LINE YOUR LIDS

Your eyeshadow is the focus here, of course, but that doesn’t mean you need to skip eyeliner. Add black liner to your upper lash line for some added definition. Grab the L’Oréal Paris Infallible Flash Cat Eye Waterproof Brush Tip Liquid Eyeliner and utilize the stencil it comes with to create the perfect cat eye.

STEP #5. REACH FOR MASCARA

Apply a few coats of the L’Oréal Paris Voluminous Lash Paradise Washable Mascara.

4. PURPLE INNER CORNERS

Not interested in an all-over eye look? Use purple eyeshadow as an accent and try purple inner corners! It’s a quick and easy way to add a burst of color to your look.

STEP #1. PRIME YOUR EYES

Reach for an eye primer, and prep your lids for the rest of your eye makeup.

STEP #2. GRAB YOUR EYESHADOW

For this makeup look, you’ll want to keep your lids simple so the focus can be on your purple accent! Apply the L’Oréal Paris Colour Riche Monos Eyeshadow in Paris Beach for a shimmery nude lid.

STEP #3. HIGHLIGHT YOUR INNER CORNER

It’s time to bring out the purple! Pop the L’Oréal Paris Brilliant Eyes Shimmer Liquid Eye Shadow Makeup in Amethyst Quartz onto your inner corners for the perfect splash of color.

STEP #4. COAT YOUR LASHES

Let your accent shine by keeping the rest of your look simple. All that’s left to do is coat your lashes. Layer on the L’Oréal Paris Voluminous Original Washable Bold Eye Mascara for maximum effect.

Mascara can complete any look, but what about your pout? If you think you’re ready to really go all-in on the purple makeup trend, check out our article on How to Wear Purple Lipstick.

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