Rated 5 out of
5
by
Corabeth from
My go to hair bleach 10/10
My favorite lightening bleach I would absolutely love to receive free products. I'm a loyal Loreal Paris costumer. I use this dye every 2-3 months to keep my blonde long locks perfect. I use 3 boxes on my hair and getting help to save and or free products would be amazing.
Date published: 2026-03-06
Rated 3 out of
5
by
krystalp23_9875 from
Need a toner
Ended up with very brassy, yellow hair. I had to use another box and the toner. I still ended up dyeing my hair brown because I did not like the color.
Date published: 2026-02-04
Rated 4 out of
5
by
JJ13 from
BEST lightened ever!
Ive had my hair bleached for years, I m a retired hairdresser. After bleaching and toning for years, I decided to give my hair a break. Grew out the bleach and decided to try Absolute Platinum. I thought there was no way this was gonna get my hair.As light as it shows on the box. And if it did, it was gonna be very bright.Yellow. Boy, was I wrong.
This got my color so perfect. I didn't even need to use antibrasy shampoo
These reflexes, this lifted better than cream oil. Bleach with 40 volume developer.
I don't know how, but this is the best lightner ever.
Date published: 2026-01-13
Rated 5 out of
5
by
Jess from
I give it all 5 out of 5 stars.
I loved the color easy to apply didn't damage hair to bad at all and last for a while if use correct care afterwards.
Date published: 2025-12-15
Rated 1 out of
5
by
Keylee from
Not what it used to be to be
Not sure what has happened to this product or brand. This dye use to be my go to for changing up my color because of the lift quality. The past two years of purchasing this and another bleach from Féria has been terrible! The boxes are clearly very old because they will NOT mix! The product is runny with clumps no matter how much it’s mixed. For the record, yes, I can read and follow the instructions correctly. Such a shame because this USE TO work and be wonderful. No I’m. It paid for this review. It’s honest.
Date published: 2025-10-24
Rated 5 out of
5
by
simpliebrie_4146 from
Efficient!
Definitely the one I would rather use than another store brand bleach or toner! Works nice, easy instructions. Doesn't give off a horrible smell like most toners or bleach do! Gave me the blond I was looking for!
Date published: 2025-09-15
Rated 4 out of
5
by
francesb1_5874 from
Not too bad
Honestly, this bleach system surprised me! It lifted my hair evenly without frying it, and it didn’t have that super harsh smell most bleaches do. My hair still feels soft, and the color came out way brighter than I expected.
Date published: 2025-08-01
Rated 5 out of
5
by
jessicas816_8906 from
Works and affordable
Great packaging and comes with mostly everything you need to achieve the perfect platinum color at an affordable price. I recommend using a good toner afterwards for darker hair colors.
Date published: 2025-05-28
Rated 5 out of
5
by
samanthaw521_4135 from
Better than salon bleach
Great bleach! I have been dying my roots for years so my hair is pretty saturated with color. It cut through my dark hair easily without being too brassy. My hair didn’t feel dry after using like it usually would with salon bleach. The smell wasn’t too harsh either!
Date published: 2025-04-07
Rated 5 out of
5
by
Debi Cookie from
Loving the Excellence of Feria Platinum 💖
My hair is down to my waist but I am a true blonde. But now I'm really loving this to cover all my grey now that I'm in my 60's. My daughter has long blonde hair too. And she uses your products too. I use Platinum and she uses Excellence.
Date published: 2025-03-17
Rated 1 out of
5
by
NotBlonde from
Brass, not blonde
I have dark brown hair. I mixed the product according to directions, applied liberally to dry hair, waited the maximum amount of time (60 minutes), rinsed, applied the conditioner that "eliminates brass," waited five more minutes, rinsed thoroughly, and ended up with brassy, light brown hair.
Date published: 2025-03-13
Rated 1 out of
5
by
Beautybeeliever from
Disappointed
I'm very disappointed. The box promised platinum blonde and I'm orange! I am naturally a level 7 with some white. I had your product on my hair for a full hour and spritzed lightly with water and put a cap on for the last 10 minutes. I did find it rather thick for use with the bottle, so I did some with a color brush. I have fluffy hair and eeked out just enough to cover it all. I used the purple toner and after rinsing, I used a deep conditioner. My hair feels fairly soft, which is good, but it's still orange. I'm a natural redhead, but the box said platinum and could lift up to 8 shades. I figured platinum is probably a level 10 and with my natural 7, that's only 3 levels, so... no problem. I was wrong. I am orange. Now, I've got to figure out how to fix this.
Oh, and suggestion: if you are going to have a help line that's only open Monday through Friday, please state that clearly in the instructions so people know you're not there to help on the weekends.
Date published: 2025-02-09
Rated 3 out of
5
by
lorelorelai_5862 from
Ok ish
Not terrible, but not great either. You can see from pics that the color turned out just about what I expected, a bit orange, a lot orange, and not even close to a salon quality hair dye job. Would not try again.
Date published: 2025-02-02
Rated 3 out of
5
by
caityyboo94_7329 from
Products Not Received
Unfortunately, I have no product to review. I never received the products for this campaign.
A few months ago I was supposed to receive a box of toner and this Hyper Platinum Advanced Lightening System Bleach to test. Neither product arrived at my house. I am currently having this problem with 2 other campaigns as well. I have reached out to support many times and I never received a response.
I'm truly saddened by this because I have loved Influenster for a long time and really wanted to continue to participate.
Date published: 2025-01-30
Rated 5 out of
5
by
LaLamar from
From mousey brown to platinum here I come
Wonderful works fantastic. Love the perfect platinum color
Date published: 2025-01-30
Rated 4 out of
5
by
beani_punkie_3990 from
Typical bleach kit
Easy to use. Gives a great lift and goes a long way. Doesn't seem to be any different then most bleach but the package gives you everything you need too so that does make it easy.
Date published: 2025-01-27
Rated 4 out of
5
by
chelseyj_7133 from
Loreal wow
Smells good. Didn't leave my hair smelling all kinds of funky. Even smooth coverage. Fun and attractive packaging. Well worth the amount of money that I would have paid in the store.
Date published: 2025-01-15
Rated 4 out of
5
by
starkiss12_9237 from
Started with black hair
I tested this on a black human hair wig, and the bleach effectively lifted the wig's dark base to a light to medium brown with some brassy undertones. This is impressive given how dark the starting color was. However, the wig did not reach the desired shade in one session. Achieving lighter results would likely require an additional bleaching session.
Date published: 2024-12-29
Rated 1 out of
5
by
lmcizzy_2226 from
Not Worth The Risk
Didn’t receive product but had to do the review anyway so that I can continue to receive products. Seems like it leaves hair brassy and not ashy. Not worth the the risk.
Date published: 2024-12-28
Rated 5 out of
5
by
Debbie from
So Many Compliments!
I get so many compliments when I'm out shopping. I've been using the hyper platinum for 3 years and my hair still feels so soft and looks shiny. I highly recommend this, but also know that everyone's hair is different, so what works for me may not work for other people.
Date published: 2024-12-21
Rated 2 out of
5
by
brookealicia_6691 from
Not a option for me personally
Packaging is cute and has a great color scheme! I wasn’t able to try the product out though. I was recommended by a cosmetics professional to not use it for my hair so I wasn’t able to get a proper review out of it. The application process looked simple and easy to follow though. I feel like there are healthier ways to lighten hair color.
Date published: 2024-12-12
Rated 5 out of
5
by
Boopsy from
Better Then I thought
If you want an ice blonde color then this is it fir you. My natural color is a very pale Grey to start with. I've been using this once every six months, and the color is beautiful. Yes I would recommend this to anyone looking for the very lifestyle shade of platinum without the brasseness that some light shades give.
Date published: 2024-12-05
Rated 2 out of
5
by
Mayo from
Disappointed
Barely pulled color. Not even close to Platinum. The purple toning conditioner did nothing.
Date published: 2024-12-03
Rated 3 out of
5
by
virginiavbb17_3073 from
Ready for lots of deep conditioning treatments :(
Definitely did the job but my hair was way too light after use and felt very brittle. I know this is expected when bleaching and may have been the condition of my hair but would probably not do at-home again I'm the future.
Date published: 2024-12-02
Rated 5 out of
5
by
mariaanne146_47264 from
Good
I used the Hyper Platinum Advanced Lighting System bleach, and I really liked it! It worked effectively, lifting my hair to a bright, even platinum tone without being overly harsh. The formula felt a bit gentler compared to other bleaches I’ve tried, and it didn’t leave my hair feeling as dry or brittle afterward. The instructions were clear, and the results were impressive. If you’re looking for a reliable bleach for bold, platinum results, I’d definitely recommend giving this one a try!
Date published: 2024-11-23
Rated 1 out of
5
by
Masterduckie from
Product is terrible
I bought this and used it. My hair did not turn the color it was supposed to turn.
Date published: 2024-11-09
Rated 4 out of
5
by
ariannah1 from
Unsure.
It didn't work as well as I wanted it to, and I felt like it did more damage than good, the toner helped alot
I'm not sure if I'll be trying this box again.
Date published: 2024-11-04
Rated 3 out of
5
by
donapompas from
Bad experience
I have to say that this product doesn’t work as the advertising or box indicates. I applied it by myself following the instructions and the result was terrible. I tried a second time in the next day with the other box and my hair turned neon yellow. I had to bleach it afterwards to try to fix it but ended up darkening it because there were a lot of damage in my poor thin hair. My recommendation if you want to be blonde, go to a salon with a professional in the matter.
Date published: 2024-10-16
Rated 2 out of
5
by
Gaylene from
Didn't like. Not user friendly
I have not used a hair color that you have to mix powder. The powder got stuck in the nipple of the applicator and came out all uneven. And I shook it good. I will not be using this product again.
Date published: 2024-10-06
Rated 3 out of
5
by
lexibug01 from
Bright Results
The Hyper Platinum Advanced Lightening System Bleach is an impressive product for achieving bright, vibrant hair color! It lifts effectively without causing too much damage, and the formula is easy to mix and apply. I appreciated the included conditioning elements that helped keep my hair feeling soft and healthy during the lightening process. The results were consistent and true to the shade I wanted. If you're looking for a reliable bleach for dramatic lightening, this is definitely worth trying!
Date published: 2024-09-21
Rated 5 out of
5
by
amandascheid02 from
Very pretty!
Absolutely love this line!! It really does bring the platinum out in your hair! I definitely recommend Loreal Paris USA for anyone that wants to lighten their hair!
Date published: 2024-09-20
Rated 1 out of
5
by
Anonymous from
Looks great!
Sadly I was unable to try this product because I have temporary alopecia but the packaging is nice! Instructions look very easy to use and results are promising.
Date published: 2024-09-10
Rated 5 out of
5
by
Miss Beth from
Gentle on scalp with excellent results🤓
I'm a Professional Cosmetologist for over 2 decades & hyper platinum doesn't burn the scalp like other bleaches. Easy application & use a wide tooth comb to pull slightly thru on a touch up. A full application will require 2-3 boxes or more depending on your hair length. The aftercare purple conditioner works well also.
Date published: 2024-09-10
Rated 5 out of
5
by
jessgowithit_6973 from
Great product
My brother used this on his hair, and it turned out great! The directions were clear to follow and easy which helped him a lot! I had no idea he had used it until afterwards! His hair still looks healthy and strong!
Date published: 2024-09-10
Rated 1 out of
5
by
swiecicki13 from
Okay for home box stuff
Not very effective. Not much change on light colored hair. Strong smell. The packaging was cool, and made me intrigued to try. This was good for my teen daughter to try and use. Not really impressed.
Date published: 2024-09-05
Rated 5 out of
5
by
karip00_679 from
Really nice hair dye
Very nice product and very nice color. I did not use but my uncle used his hair turned out amazing it wasn’t fried. It felt really nice afterwards.
Date published: 2024-08-10
Rated 4 out of
5
by
ldynes25 from
Good product
This worked really well to add highlights into my hair. The directions made it really easy to use, and I liked the results. Much cheaper than going to a salon.
Date published: 2024-08-08
Rated 2 out of
5
by
Sharee from
Horrible
Says it supposed to lighten hair 8 shades and it turned it orange
Date published: 2024-07-30
