Reviews
Most Helpful Favourable Review
5 out of 5 stars.
Hydrating and color-restoring
4 years ago
My hair was dry and looked orange. I used this mask yesterday, after shampooing and instead of conditioner, and my hair is soft, shiny, and the color is restored, looking like a nice shade of dark blonde. Really amazing product. (It is a bit messy so be careful and rinse everything well!)
11 people found this helpful
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Most Helpful Critical Review
3 out of 5 stars.
Not better than salon toner
5 years ago
I preorder salon toner as it works Better and has a better smell. Salon toner however will turn your hair grey if you leave it in Too long. This however doesn't seem to have as strong of an effect.
3 people found this helpful
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1 to 8 of 94 Reviews.
1 – 8 of 94 Reviews
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Review 1
Votes 0
1 out of 5 stars.
Would not use again.
3 months ago
Used once. Left on for three minutes. My salt and pepper hair looked horrible afterwards - frizzy and a strange color. I quit coloring my hair because of migraines and this gave me a horrible migraine. I washed it today but it seems as if the steel-blue color is going to last longer that I would like it to.
Helpful?
Response from L'Oreal:
3 months ago
LeCare
Hi. Thank you for reaching out to L'Oreal regarding the EverPure Anti Brass Purple Mask Treatment. We are sorry to hear about the experience you had. We would like to speak with you directly about it. Please give us a call at 1-833-856-7325, M-F, 9am -5:30pm, ET. It would be helpful if you could have the product available and provide us with case #47364251 when you call.
North Carolina
Review 1
Votes 0
Age:18 to 24
Gender:Female
My eye color:Dark Brown
My hair color:Light Brown
My complexion:Fair
My undertone:Neutral Undertone
5 out of 5 stars.
Love
8 months ago
Loved the scent of this. Made my hair so soft and healthy!!!
Would you purchase this again:Yes
Helpful?
Macon, ga
Review 1
Votes 4
Age:45 to 54
Gender:Female
My eye color:Hazel
My hair color:Medium Brown
My complexion:Fair
My undertone:Neutral Undertone
5 out of 5 stars.
Love it!!
a year ago
Love it!! Actually works, immediately made my gray in my brown hair look like highlights & made my hair so soft I wanted to use it every day. Warning though, I loved it so much that I later bought elvive purple conditioner, don't go there, it's very drying & awful feeling.
Would you purchase this again:Yes
Helpful?
NEW SMYRNA BEACH, Florida
Review 1
Votes 4
Age:65 or over
Gender:Female
My eye color:Hazel
My hair color:Medium Blonde
My complexion:Medium
My undertone:Warm Undertone
5 out of 5 stars.
Excellent Product
3 years ago
Not only does this mask make my hair feel and look beautiful, it really does take out the brassy color. I get compliments every time I use it. Wish it lasted longer though but will keep using it every week.
Would you purchase this again:Yes
Helpful?
Review 1
Votes 11
5 out of 5 stars.
Hydrating and color-restoring
4 years ago
My hair was dry and looked orange. I used this mask yesterday, after shampooing and instead of conditioner, and my hair is soft, shiny, and the color is restored, looking like a nice shade of dark blonde. Really amazing product. (It is a bit messy so be careful and rinse everything well!)
Helpful?
Tx
Review 1
Votes 7
5 out of 5 stars.
Great product
5 years ago
I'm a licensed hairstylist. This product is very comparable to high end purple shampoos and brass fighting treatments
Yes, I recommend this product.
Helpful?
Response from L'Oreal:
5 years ago
CCC
Hi Hair1! Thank you for taking the time to share your feedback about EverPure Purple Anti-Brass Purple Mask. We appreciate you sharing that this product is comparable to other brass toning treatments! We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. We sincerely appreciate your feedback. Please do not hesitate to contact us again if you have more feedback to share!
New york
Review 1
Votes 3
3 out of 5 stars.
Not better than salon toner
5 years ago
I preorder salon toner as it works Better and has a better smell. Salon toner however will turn your hair grey if you leave it in Too long. This however doesn't seem to have as strong of an effect.
Yes, I recommend this product.
Helpful?
Response from L'Oreal:
5 years ago
Consumer Care Center
Hi Jennie2, Thanks for reaching out! We are sorry to hear about your experience using Sulfate-Free Anti Brass Purple Mask Treatment. We thank you for giving it a try!
Utah
Review 1
Votes 6
5 out of 5 stars.
Perfect color
5 years ago
This made my hair so smooth!!
I was worried that it would end up too blue because I have light blonde hair , but when I rinsed it off I was left with the perfect color!
Yes, I recommend this product.
Helpful?
Response from L'Oreal:
5 years ago
ConsumerCareCenter
Hi there! We appreciate you sharing your thoughts regarding L'Oreal EverPure Sulfate-Free Anti-Brass Purple Mask Treatment. We are so happy you like the product! Visit lorealparisusa.com to see all the products we offer. Thank you for taking time to write a review.
1 – 8 of 94 Reviews
Reviews
Most Helpful Favourable Review
5 out of 5 stars.
Hydrating and color-restoring
4 years ago
My hair was dry and looked orange. I used this mask yesterday, after shampooing and instead of conditioner, and my hair is soft, shiny, and the color is restored, looking like a nice shade of dark blonde. Really amazing product. (It is a bit messy so be careful and rinse everything well!)
11 people found this helpful
Show Reviews:
Most Helpful Critical Review
3 out of 5 stars.
Not better than salon toner
5 years ago
I preorder salon toner as it works Better and has a better smell. Salon toner however will turn your hair grey if you leave it in Too long. This however doesn't seem to have as strong of an effect.
3 people found this helpful
Show Reviews:
Customer Images and Videos
Filter Reviews
Rating
- 1 star
- 2 stars
- 3 stars
- 4 stars
- 5 stars
Age:
- 18 to 24
- 25 to 34
- 35 to 44
- 45 to 54
- 55 to 64
- 65 or over
Gender:
- Male
- Female
- Non-binary
- Prefer not to answer
My eye color:
- Blue
- Green
- Hazel
- Light Brown
- Dark Brown
My hair color:
- Bleach Blonde
- Light Blonde
- Medium Blonde
- Dark Blonde
- Copper
- Auburn
- Mahogany
- Burgundy
- Light Brown
- Medium Brown
- Dark Brown
- Darkest Brown
- Soft Black
- Black
My complexion:
- Fair
- Light
- Medium
- Deep
My undertone:
- Warm Undertone
- Neutral Undertone
- Cool Undertone
Locale
- English
- español
- English (United States)
1 to 8 of 94 Reviews.
1 – 8 of 94 Reviews
Most Recent
- Most Relevant
- Most Helpful
- Highest to Lowest Rating
- Lowest to Highest Rating
- Most Recent
Review 1
Votes 0
1 out of 5 stars.
Would not use again.
3 months ago
Used once. Left on for three minutes. My salt and pepper hair looked horrible afterwards - frizzy and a strange color. I quit coloring my hair because of migraines and this gave me a horrible migraine. I washed it today but it seems as if the steel-blue color is going to last longer that I would like it to.
Helpful?
Response from L'Oreal:
3 months ago
LeCare
Hi. Thank you for reaching out to L'Oreal regarding the EverPure Anti Brass Purple Mask Treatment. We are sorry to hear about the experience you had. We would like to speak with you directly about it. Please give us a call at 1-833-856-7325, M-F, 9am -5:30pm, ET. It would be helpful if you could have the product available and provide us with case #47364251 when you call.
North Carolina
Review 1
Votes 0
Age:18 to 24
Gender:Female
My eye color:Dark Brown
My hair color:Light Brown
My complexion:Fair
My undertone:Neutral Undertone
5 out of 5 stars.
Love
8 months ago
Loved the scent of this. Made my hair so soft and healthy!!!
Would you purchase this again:Yes
Helpful?
Macon, ga
Review 1
Votes 4
Age:45 to 54
Gender:Female
My eye color:Hazel
My hair color:Medium Brown
My complexion:Fair
My undertone:Neutral Undertone
5 out of 5 stars.
Love it!!
a year ago
Love it!! Actually works, immediately made my gray in my brown hair look like highlights & made my hair so soft I wanted to use it every day. Warning though, I loved it so much that I later bought elvive purple conditioner, don't go there, it's very drying & awful feeling.
Would you purchase this again:Yes
Helpful?
NEW SMYRNA BEACH, Florida
Review 1
Votes 4
Age:65 or over
Gender:Female
My eye color:Hazel
My hair color:Medium Blonde
My complexion:Medium
My undertone:Warm Undertone
5 out of 5 stars.
Excellent Product
3 years ago
Not only does this mask make my hair feel and look beautiful, it really does take out the brassy color. I get compliments every time I use it. Wish it lasted longer though but will keep using it every week.
Would you purchase this again:Yes
Helpful?
Review 1
Votes 11
5 out of 5 stars.
Hydrating and color-restoring
4 years ago
My hair was dry and looked orange. I used this mask yesterday, after shampooing and instead of conditioner, and my hair is soft, shiny, and the color is restored, looking like a nice shade of dark blonde. Really amazing product. (It is a bit messy so be careful and rinse everything well!)
Helpful?
Tx
Review 1
Votes 7
5 out of 5 stars.
Great product
5 years ago
I'm a licensed hairstylist. This product is very comparable to high end purple shampoos and brass fighting treatments
Yes, I recommend this product.
Helpful?
Response from L'Oreal:
5 years ago
CCC
Hi Hair1! Thank you for taking the time to share your feedback about EverPure Purple Anti-Brass Purple Mask. We appreciate you sharing that this product is comparable to other brass toning treatments! We are committed to bringing our consumers high-quality, innovative products that meet their needs and expectations. We sincerely appreciate your feedback. Please do not hesitate to contact us again if you have more feedback to share!
New york
Review 1
Votes 3
3 out of 5 stars.
Not better than salon toner
5 years ago
I preorder salon toner as it works Better and has a better smell. Salon toner however will turn your hair grey if you leave it in Too long. This however doesn't seem to have as strong of an effect.
Yes, I recommend this product.
Helpful?
Response from L'Oreal:
5 years ago
Consumer Care Center
Hi Jennie2, Thanks for reaching out! We are sorry to hear about your experience using Sulfate-Free Anti Brass Purple Mask Treatment. We thank you for giving it a try!
Utah
Review 1
Votes 6
5 out of 5 stars.
Perfect color
5 years ago
This made my hair so smooth!!
I was worried that it would end up too blue because I have light blonde hair , but when I rinsed it off I was left with the perfect color!
Yes, I recommend this product.
Helpful?
Response from L'Oreal:
5 years ago
ConsumerCareCenter
Hi there! We appreciate you sharing your thoughts regarding L'Oreal EverPure Sulfate-Free Anti-Brass Purple Mask Treatment. We are so happy you like the product! Visit lorealparisusa.com to see all the products we offer. Thank you for taking time to write a review.
1 – 8 of 94 Reviews
