You are $75 away from free shipping
This Is Why Our Lash Serum Is a Must
AGE PERFECT MAKEUP Radiant Serum Foundation with SPF 50
UNBELIEVA-BROW Longwear Waterproof Brow Gel
Your Daily, Weekly, and Monthly Skin Care Routine Schedule
AGE PERFECT® Rosy Tone Fragrance Free Face Moisturizer
REVITALIFT DERM INTENSIVES 1.5% Pure Hyaluronic Acid Serum
4 Best Tips for Touching Up Your Roots
COLORISTA Semi-Permanent Hair Color
MAGIC ROOT Precision Pen
Your Guide to Sulfate-Free Hair Care
EVERPURE Brass Toning Purple Sulfate Free Shampoo
ELVIVE Color Vibrancy Rapid Reviver Deep Conditioner
3 Easy Hairstyles in 3 Minutes Each
ADVANCED HAIRSTYLE AIR DRY IT Wave Swept Spray
ELNETT SATIN HAIRSPRAY Extra Strong Hold
Find your next look
Stand Up Against Violence
Street Harassment Ends Here.
WOMEN OF WORTH
Honoring extraordinary women who selflessly volunteer
Learn about the science behind skin care
Get personalized steps for ultimate results
Find the perfect gift from our carefully curated selection of top beauty favorites
Browse your saved items
Sorry, you must log in to save an item.
When you’ve finally dyed your strands to the perfect, pretty hair color, it’s hard not to get upset over the thought that it will eventually fade away over time. Especially after you’ve put time into achieving your desired hue, the thought of your beautiful new color fading little by little with every passing day is disheartening. But, with the proper care, you can keep your color looking vibrant for longer. Since it’s chemically processed, color-treated hair actually requires its own special care. Want to keep your new hue looking gorgeous? Read on to learn everything you need to know about how to take care of colored hair, from how to pick the right at-home permanent hair color kit to finding the best shampoo for colored hair to tips on styling your color-treated strands.
If you’ve booked an appointment with a professional colorist, they’ll be able to help choose the right hair color formula for you. They can take into account what you’re looking for, your hair type, and your hair care concerns. If you’re dyeing your hair at home, however, it’s important to do your research in order to choose the right at-home hair color kit for your preferences and desired results. Here are a few at-home hair color kits to consider.
If you want to go ombré…try the L’Oréal Paris Colorista Bleach Ombré. Having hair that is lighter from the mid-lengths to the ends is still popular for a reason! This beachy look can really perk up your hair and make it look sun-kissed.
If you want to experiment with a rainbow shade…try the L’Oréal Paris Colorista Semi-Permanent Hair Color. (It’s available in two versions: one for bleached, light blondes and highlighted hair and one for brunettes). Paint your hair like a rainbow!
Editor’s note: If you’re looking for a less permanent way to play around with rainbow colors, try the L'Oréal Paris Colorista 1-Day Spray or the L'Oréal Paris Colorista Hair Makeup 1-Day Color. Each option comes in lots of different shades, from blues to pinks to purples to greens, and washes out after just one use.
If you want natural-looking, all-over color…try the L’Oréal Paris Féria, L’Oréal Paris Superior Preference, or L’Oréal Paris Excellence Creme. Again, be sure to choose the right formula for you! Here’s what you’ll want to know about each option:
L'Oréal Paris Feria: This hair color product range is all about shimmer. No, not glitter, but rather intensified, brilliant color that is sure to turn heads. Choose this at-home option if you’re looking for color that is bold and sure to stand out.
L'Oréal Paris Superior Preference: This color line comes in a whopping 50 shades, so whatever your starting hue is, you’re sure to find a solution that will work for any look you’re trying to achieve. There are shade ranges for every hue, including blonde, brunette, black, and red hair.
L'Oréal Paris Excellence Creme: If your primary reason for coloring is to cover up grays, this line is for you. It’s formulated to seal, replenish, and condition your strands while coloring.
Just as you choose specific skin care products to address your complexion’s needs, you might want to think about treating your silky hair color the same way. That means using products formulated specifically for color-treated hair. Swap out your regular shampoo and conditioner and use a system meant for color-treated hair. Try one of our best shampoos for color-treated hair, the L'Oréal Paris EverPure Repair & Defend Shampoo, which can be paired with the L’Oréal Paris EverPure Repair & Defend Conditioner.
If your strands a blonde shade that comes courtesy of a box or bottle, you’ll want to use a shampoo and conditioner that’s specifically formulated to keep blonde hair bright while also neutralizing brassiness. Try the L'Oréal Paris EverPure Blonde Shampoo and the L'Oréal Paris EverPure Blonde Conditioner. After massaging your shampoo of choice onto wet strands and rinsing, apply the conditioner and leave it on for one to three minutes before washing out. Gorgeous hair, here you come!
After every wash, it’s crucial that you use a leave-in product in order to keep your strands at their strongest and healthiest—which will, in turn, keep your color looking as vibrant as possible. Simply apply a repairing leave-in treatment, like the L'Oréal Paris Elvive Extraordinary Oil-In-Cream, onto the lengths and ends of your damp strands. Use a dime-sized amount and make sure it’s dispersed evenly throughout your hair, then go about the rest of your styling routine as usual.
Nourish your color-treated strands by adding a hair mask, such as the L’Oréal Paris EverPure Repair Remedy Balm, to your weekly beauty routine. After washing with the L’Oréal Paris EverPure Repair & Defend Shampoo, skip conditioner and apply the hair mask to your locks for three to five minutes before rinsing thoroughly. Another option is a hair sheet mask, such as the L'Oréal Paris EverPure Deep Moisture Hair Sheet Mask or the L'Oréal Paris EverPure Intense Repair Hair Sheet Mask. Whatever hair mask option you choose, aim to use it once or twice a week for best results.
Even if you don’t think your strands are particularly damaged, adding in a weekly or even bi-weekly deep conditioning treatment can work wonders in helping to prolong the lifespan and vibrancy of your color! What’s more? Use a deep conditioner that’s specifically formulated for color-treated hair. Simply swap out your regular conditioner for the L'Oréal Paris Elvive Color Vibrancy Rapid Reviver Deep Conditioner. All it takes is one minute, then rinse and style your hair as if you didn’t just totally upgrade your hair care routine.
Ditch the heat tools in favor of something so much easier—air drying! Give in to your natural texture—whether you have straight hair, curly hair, or wavy hair—and let your pretty new hair color be the star of the show. Who doesn’t want to be a surfer girl? You don’t have to be anywhere near the ocean to master this beachy trend. The L’Oréal Paris Advanced Hairstyle AIR DRY IT Wave Swept Spray gives hair a textured, wavy look for easy beachy waves. Spray it through towel-dried hair, then scrunch. Got straight hair? Amp up the waves by putting your hair in a braid after you’ve sprayed on the product.
Eventually, your new luminous color will be no more, at least on your roots. Instead of letting new growth show, which isn’t always the most flattering look, keep your roots covered until you have the chance to refresh your dye job. The simplest solution? A root cover spray. Spritz the L’Oréal Paris Magic Root Cover Up directly onto hair and your roots will be hidden through your next shampoo.
We know—at the end of a long day, nothing feels better than a piping hot shower. Unfortunately, washing your hair with water that’s hotter than lukewarm can actually strip your hair of its natural oils, which can dull the look and the lifespan of your color. As much as it pains you, try turning down the dial next time you wash your hair—trust us, your color-treated strands will thank you for it in the long run!
You officially know how to take care of colored hair, so it’s onto our next lesson for beautiful hair color: How to Prep for an At-Home Hair Color Session.
Sign up for the latest beauty news, product samples and coupons
Now you’ll be the first to hear about our latest beauty news, product samples and coupons and so much more. You’ll hear from us soon.