Women of Worth Our Mission The Women of Worth program is inspired by L’Oréal Paris’ iconic brand philosophy, “Because I’m Worth It” and recognizes the achievements of real women who embody the spirit of the L’Oréal brand—women who possess self-confidence and are committed to distinguishing their own lives by making a difference in the lives of others. Women of Worth is a celebration of women who have made a difference through volunteer work in their communities. Nominate a Woman of Worth Nominate a Woman Of Worth and L'Oréal Paris will make a $10,000 donation to her most cherished charitable cause.. Additionally, one Woman Of Worth honoree and her cause will be selected by the public at large via online voting and will be recognized as the National Woman Of Worth Honoree. Her charity will receive a donation of $25,000 from L'Oréal Paris in her name. All honorees will receive national recognition for both her cause and her efforts.