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Elvive Color Vibrancy Purple Shampoo for Color Treated Hair

Neutralize brassy hair and nourish in just 1 use.

$5.49
  • 6.7 fl. oz.
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Product details
Have you ever noticed your hair color change a few weeks after coloring? Your hair might start to take on an undesired yellow or orange tone. This is referred to as brass – the appearance of unwanted warm tones in color treated hair. Say no to brass with Elvive Color Vibrancy Purple. Our color correcting formula is enriched with purple pigments to neutralize brass and help keep color vibrant in between colorings. Say no to brass. Go Purple.

*with system of shampoo and conditioner.
Ingredients
1170890 AQUA / WATER / EAU
SODIUM LAURETH SULFATE
COCO-BETAINE
GLYCOL DISTEARATE
COCAMIDE MIPA
SODIUM LAURYL SULFATE
PARFUM / FRAGRANCE
SODIUM CHLORIDE
AMODIMETHICONE
SODIUM BENZOATE
CITRIC ACID
SODIUM HYDROXIDE
HEXYLENE GLYCOL
POLYQUATERNIUM-7
POLYQUATERNIUM-10
CI 60730 / ACID VIOLET 43
SALICYLIC ACID
CARBOMER
LINALOOL
HEXYL CINNAMAL
TRIDECETH-6
BENZYL SALICYLATE
BENZYL ALCOHOL
LIMONENE
AMYL CINNAMAL
COUMARIN
CITRONELLOL
CETRIMONIUM CHLORIDE
ETHYLHEXYL SALICYLATE
COCOS NUCIFERA OIL / COCONUT OIL
ALPHA-ISOMETHYL IONONE

FIL CODE D241898/1
Usage
Once a week when hair starts to look brassy, massage into hair and leave on for 1 to 3 minutes. For best results, follow with Elvive Color Vibrancy Anti-Brassiness Purple Conditioner.
ENVIRONMENTAL & SOCIAL IMPACT

L'Oréal Paris is committed to continually improving the impact of its products throughout the product lifecycle, including the production and anticipated usage. This tool is designed to help assess the relative environmental & social impact of  US L'Oréal Paris Products compared to other L’Oreal Groupe products in the same category around the world in 2020. 

The calculation method was developed with the help of independent scientific experts and Bureau Veritas Certification, an independent auditor.  The score takes into account 14 environmental impact factors all along the product's life cycle. 

Learn more about the methodology, here

Overall environmental impact

Compared to other similar L'Oréal Groupe products sold worldwide in 2020 SCORE B

Carbon Footprint

97g1 per average amount used
93g per 10mL

Water Footprint

9.42 per average amount used
8.9 per 10mL

Manufacturing conditions

Made in a
95%
Renewable Energy: 42%

Packaging facts

% of cardboard/paper certified FSC™ or PEFC: 0%
% of recycled material including colorant3 : 23%
Refillable or rechargeable: No

Social impact of the product

The ingredients and components of this product are sourced from suppliers committed to respect the .

1 or more suppliers used in the making of this product are part of the .

1 Grams of CO2 equivalent ("shampoo" category average = 101g)
2 Water index including water quality + water scarcity (m3) - "shampoo" category average = 11
3 Excluding pumps and/or caps

Discover our evaluation methodology and all that we are implementing to reduce our impacts together.

LEARN MORE
6.7 fl. oz.
Elvive
Color Vibrancy Purple Shampoo for Color Treated Hair
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