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Product Type
Finish
  • Cleansing
  • Hold and Finish
  • Curl Enhancing
  • Shine Enhancing
  • Strengthening
  • Cover Grey Hair
  • Detangling
  • Bleach My Hair
  • Conditioning
  • Volumized Strands
  • Volumizing
  • Smoothing
  • Tone Correction
  • Radiant Skin
  • Play with colors
  • Anti-brass
  • Nourishing
  • Moisturizing
  • Wavy Hair
  • Damage Repair
  • Softening
  • Bronzing
  • Thickening
  • Vibrant Hair Color
  • Sleek Finish
  • Enhance my Natural Hair Color
  • Heat Protection
  • Color Protection
  • Clarifying
Concern
Formula
Key Ingredient
  • Refined Clays
  • Imperial Peony
  • Marula Oil
  • Apricot Oil
  • Pomegranate
  • Hyaluronic Acid
  • Linseed Elixir
  • Almond Oil
  • Vitamin E
  • Rosemary
  • Protein
  • Lavender Essential Oil
  • Iris
  • Rosemary Leaf
  • Salicylic Acid
  • Pro-Retinol
  • Niacinamide
  • Vitamin C
  • Collagen
  • Anti-Oxidants
  • LHA
  • Phthalates
  • Retino-Peptides
  • Lotus
  • Aloe Extract
  • Castor Oil
  • Glycolic Acid
  • Manuka Honey
  • Hydrating Serum
  • Camelia Oil
  • Antioxidants
  • Centella Asiatica
  • Retinol
  • 75% caring ingredients
  • Pro-Vitamin B5
  • Hibiscus
  • Ceramide Anti-Oxidant Complex
  • Argan Oil
  • Calcium B5
  • Coconut Oil
  • HEPES
  • Coconut Water
Formulated Without
Hair Type
Skin Type
Coverage
  • Subtly enhanced color and tone
  • Light
  • Color with Incredible Dimension and Luminosity
  • Toning Gloss
  • Fun and Trendy Colored Ombre, Streaks and Strands
  • Multi-Faceted Shimmering Color
  • Hair lightened up to 8 levels
  • Gray Coverage
  • Medium
  • Sheer
  • Fun and Trendy Colored Hair Tips and Strands
  • All Hair Types
SPF
Sub-Brand
Desired Color
  • Copper
  • Blue
  • Gold
  • Blonde
  • Pink
  • Silver
  • Plum
  • Grey
  • Brown
  • Green
  • Any Haircolor
  • Beige
  • Red
  • Black
  • White
  • Purple
  • Nude
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