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Your Guide to Dyeing Your Hair Red

Hair Color Tutorials

Your Guide to Dyeing Your Hair Red Your Guide to Dyeing Your Hair Red Your Guide to Dyeing Your Hair Red

Red hair isn’t all that common naturally—which might explain why it’s such a popular hair color idea. (Because you always want what you can’t have, right?) With a wide range of potential shades—from strawberry blonde to pumpkin spice to copper to fire engine red, the opportunities to embrace this hair color trend are virtually endless. And trust us, you will stand out from the crowd as a redhead. So, should red be your next hair color? We’re here to help you make that decision, so move right along to finding your perfect shade match and learning to keep your new hue looking gorgeous. Whether you’re looking for the best red hair dye or in need of some hair care tips for maintaining your crimson tint, we’ve got you covered!


While we’re big advocates of rocking any color you very well please, some colors may complement your hair type and skin tone better than others. Wondering if red will be a perfect match for you? Here are a few things to consider:

1. Your hair type. Have you dyed your hair frequently? Are your tresses looking parched or ragged? It might not be your best bet to go ruby red then, since it could be hard to apply the color evenly all over.

2. Your skin tone. While there are red shades for every skin tone, typically, this color category looks best paired with cool skin tones. How do you know if you’re cool? The easiest way to figure this out is by looking at your wrists. If your veins appear blue, you’re cool-toned (whereas if they appear green, you’re warm-toned). Warmer toned ladies can still rock the red look, though—but you may want to see a colorist to determine which shade of red will complement your features best.

Ready to rock the red? Choose one of the red shades from the L’Oréal Paris Superior PreferenceL’Oréal Paris Féria, or L’Oréal Paris Excellence Creme collections and you’ll be well on your way—just be sure to follow the included instructions.


Once you’ve actually gone red, it’s important to put together a hair color maintenance routine. After all, you don’t want to throw all your hard work away! Here’s what you can do to stretch out your dye job:

1. Use color-safe shampoo and conditioner when you do wash

When you do wash your hair, reach for products that are color-safe, like the L’Oréal Paris EverPure Repair & Defend Shampoo and L’Oréal Paris EverPure Repair & Defend Conditioner, which are formulated with an antioxidant + UV filter and help protect color and take care of damaged, processed hair fibers. After shampooing, apply the conditioner and leave it on for one to three minutes, then rinse. Consider also adding a hair mask to your weekly routine, too, such as the L’Oréal Paris EverPure Repair Remedy Balm. Use the mask once or twice a week, applying it after shampooing, leaving it on for three to five minutes, then rinsing.

2. Air dry your hair

Put your blow-dryer, flat iron, and curling wand away every once in a while and give your red hair a break by letting it air dry. Go ahead, embrace your natural texture! Spritz some of the L’Oréal Paris Advanced Hairstyle AIR DRY IT Wave Swept Spray into wet hair, then let it air dry.

3. Temporarily hide your roots

When you’re strapped for time and your hair is starting to grow in, it is possible to temporarily hide your fresh roots. Use a root cover up spray, like the L’Oréal Paris Root Cover Up in Red, which is lightweight and lasts one shampoo. Holding the can four to six inches from your head, spray color onto new growth and partly through the lengths of your hair to blend it in.

Now that you know how to achieve and maintain a gorgeous red hair color, it’s time to learn how to really make your new mane work for you. So, for your reading and beauty pleasure, check out our article, The Ultimate List of Flattering Makeup for Redheads.