You are $75 away from free shipping
This Is Why Our Lash Serum Is a Must
AGE PERFECT MAKEUP Radiant Serum Foundation with SPF 50
UNBELIEVA-BROW Longwear Waterproof Brow Gel
Your Daily, Weekly, and Monthly Skin Care Routine Schedule
AGE PERFECT® Rosy Tone Fragrance Free Face Moisturizer
REVITALIFT DERM INTENSIVES 1.5% Pure Hyaluronic Acid Serum
Should You Wash Your Hair Before You Color It?
COLORISTA Semi-Permanent Hair Color
MAGIC ROOT Precision Pen
Our 21 Best Hair Care Tips For Every Hair Type
EVERPURE Brass Toning Purple Sulfate Free Shampoo
ELVIVE Color Vibrancy Rapid Reviver Deep Conditioner
The Best Bangs for Every Face Shape and Hair Type
ADVANCED HAIRSTYLE AIR DRY IT Wave Swept Spray
ELNETT SATIN HAIRSPRAY Extra Strong Hold
Find your next look
Haircolor Meets Makeup
Match your Brow and Hair Color Shade
WOMEN OF WORTH
Honoring extraordinary women who selflessly volunteer
The formula the world is asking for?
Learn about the science behind skin care
Browse your saved items
Find the perfect gift from our carefully curated selection of top beauty favorites
Sorry, you must log in to save an item.
Tired of traditional shades of blonde hair and brown hair? We totally feel you. That’s why we couldn’t be more excited about the latest hair color trend: bold shades of violet. This hair color idea is not only vibrant and beautiful, but it’s easier to achieve than you might think. Click through to learn everything you need to know about achieving a bold purple hair color—with help from the L’Oréal Paris Féria Power Violet collection—plus, we’ll help you decide which violet hair hue is right for you.
Think violet should be your next vivid hair color? Good news, you can get the look at home! Arm yourself with an at-home hair color kit from the Power Violet collection—each of which will take violet to the next level with high-intensity color—then keep reading to find out how to make purple hair part of your near future.
Don’t wing it when it comes to at-home hair color. If you want to achieve the effects promised by the shades in the Power Violet collection, follow the directions included in the coloring kit. Used correctly, the collection’s color boosting technology will amp up your color for an amazing new hue.
Once you’re officially a purple-haired babe, you’ll need to switch up your hair care routine. No more using any old shampoo or conditioner—a color safe hair care system is a must. Try the L’Oréal Paris EverPure Repair & Defend Shampoo, L’Oréal Paris EverPure Repair & Defend Conditioner, and L’Oréal Paris EverPure Repair Remedy Balm.
We love the hairstyles our heat tools can help us achieve but that doesn't negate the fact that overusing flat irons and curling wands can lead to damaged hair. So, why not take a break from heat styling and embrace your natural texture? Give your locks a few spritzes of the L’Oréal Paris Advanced Hairstyle AIR DRY IT Wave Swept Spray for a heat-free, wavy ‘do.
For days when you just can’t resist a good blowout, be sure to use a heat protectant, like the L’Oréal Paris Advanced Hairstyle BLOW DRY IT Quick Dry Primer Spray.
Now that you’ve been briefed on how to color your hair a bold violet color, it’s onto the next matter of business: finding the perfect shade of purple for you. Keep clicking for our three purple hair color suggestions.
Let’s be real, regardless of which shade of purple you pick, you’ll end up with an eye-catching look. After all, your hair will be purple! However, certain shades are more in your face than others. A midnight purple color can go both ways. If you have a darker skin tone and naturally dark brown or black hair, an ultra-dark purple shade will actually be a subtler option. On the other hand, if you’re super fair, this color will definitely make you stand out in a crowd. Either way, it’s a stunning look! To try it for yourself, use the L’Oréal Paris Féria in Deepest Violet.
Prefer a purple that’s more warm-toned? Say, something that’s not too far off from the color of your favorite glass of red wine? We know just the thing! It sounds like you want to rock a deep wine hair color, and we can confirm, it’s a super flattering (not to mention sultry) look. We’re in full support of this being your next bold hair color, so go ahead and grab a box of the L’Oréal Paris Féria in Violet Noir.
We’ve told you about two dark shades of purple to try—but what’s one to do if they want a hair color that falls somewhere in between super deep and extremely light? Don’t worry, there’s a bold purple hair color that fits the bill. It sounds like a shining violet shade will be right up your alley. Get the look at home with the L’Oréal Paris Féria in Violet Vixen.
Of course, purple isn’t your only bold hair color option. If you think you might want to try being a ginger instead, head on over to our article, How to Get a Bold Red Hair Color.
Sign up for the latest beauty news, product samples and coupons
Now you’ll be the first to hear about our latest beauty news, product samples and coupons and so much more. You’ll hear from us soon.