It’s pretty safe to say that as far as makeup trends go, 2019 has been the year of the lip. From liquid lipstick to matte lipstick to metallic lipstick, there are so many different kinds of lip makeup out there to help you add a pop of color to your pout—no matter the occasion. And this is one trend that shows no signs of slowing down anytime soon. Here, learn about 10 lip products we believe everyone should have in their beauty arsenal. It’s time to make room in your makeup bag for these goodies!
LIP ESSENTIAL #1: LIPSTICK
Of course, the first product on our list would have to be lipstick! A classic lipstick is an oldie but a goodie. Whether you decide to wear an Old Hollywood-esque red, a ‘90s-inspired brick red, a vibrant orange, or a flesh-toned nude, the possibilities are basically endless. The right lipstick shade can help tie any look together—even on those days when you don’t have a ton of time to spend on the rest of your makeup look. For a lipstick that can be your new go-to, try the L’Oréal Paris Colour Riche Lipcolour.
LIP ESSENTIAL #2: LIQUID LIPSTICK
If you follow your favorite celebs on social media, then chances are you’ve seen a few of them rocking a liquid lipstick lately. Typically, liquid lipsticks have formulas that are extremely long-lasting, making them a popular choice for special occasions and nights spent out on the town. Try the L’Oréal Paris Infallible Pro-Matte Les Macarons Scented Liquid Lipstick or L’Oréal Paris Infallible Pro Matte Les Chocolats Scented Liquid Lipstick. Both dry down to a flat matte finish and come in a variety of stylish, high-impact colors. Feel free to have some fun by mixing and matching shades to create a unique color-blocked look that stands out from the crowd. Have a good time with it!
LIP ESSENTIAL #3: MATTE LIPSTICK
Speaking of matte finishes, matte lipstick is also really popular these days. There’s just something so sophisticated about non-shiny lips. In the summer, go bold by wearing a bright hue, like hot pink or coral. In the winter, go for a darker vampy lip that pairs well with the season. For a bullet lipstick, try the L’Oréal Paris Colour Riche Matte Lipstick. Alternatively, for a lipstick with a wand applicator, try the L’Oréal Paris Rouge Signature, Lasting Matte Liquid Lipstick.
LIP ESSENTIAL #4: METALLIC LIPSTICK
Just because matte lips are in doesn’t mean it’s your only option—it’s equally trendy to get your shimmer on! Specifically, metallic makeup has taken the beauty world by storm and can be worn on eyes, cheeks, and lips. Foil-inspired makeup can add a touch of glitz to your look any time of year (although we’re especially fond of it around the holidays!). Try the L’Oréal Paris Infallible Crush Foiled Metallic Lipstick or the L’Oréal Paris Infallible PAINTS/LIPS Metallic for a multi-dimensional effect. Pair it with metallic eye shadow and a shimmery highlighter if you want to be especially daring.
LIP ESSENTIAL #5: LIP LINER
Trust us, lip liner is more useful than you think. Applying lip liner before your lipstick can help prevent your color from feathering—and that’s not all. You can also use a lip liner to help create the illusion of a fuller-looking pout. To do so, draw an X on your cupid’s bow, then line your lips slightly (and we mean slightly!) outside of your natural lip line. Apply lipstick on top, and ta-da, you have a pout that looks extra plump! If you’re filling your makeup bag to the brim with matte lippies, try lining with the L’Oréal Paris Colour Riche Matte Lip Liner, picking the shade that’s the best match for your lipstick.
LIP ESSENTIAL #6: LIP PLUMPER
Speaking of fuller, plumper-looking pouts, you’ll want to stock your makeup bag with this holy grail! A swipe of lip plumper will instantly leave you with a pillowy pout—no expert application techniques required. Grab the L’Oréal Paris Colour Riche Plump and Shine Lipstick, Sheer Lipstick, which will give your lips a soft, glossy, and visibly plumped look.
LIP ESSENTIAL #7: LIP GLOSS
Sometimes you just don’t want to wear a full lip—and that’s OK. Maybe it’s the weekend, and you want to chill without applying an entire face of makeup, or maybe you’re rocking a particularly dramatic eye and want to keep the rest of your look relatively subdued. That’s where a lip gloss can come in handy! Try the L’Oréal Paris Infallible 8 HR Le Gloss for a sheer wash of color.
LIP ESSENTIAL #8: GLOSSY BALM
In addition to lip gloss, high-shine lip balms are another low-key lip pick on days when you want to keep your makeup simple. For a low-maintenance makeup look, apply a touch of BB cream, a coat of mascara, and a swipe of lip balm. After applying, remember to toss the balm in your tote to touch up your lips on the go!
LIP ESSENTIAL #9: TINTED BALM
A tinted balm is yet another low-maintenance lip product to have on hand for those days when you don’t want to wear a ton of makeup. It’s also the perfect option to pop on when you don’t have a mirror handy—it’s practically foolproof.
LIP ESSENTIAL #10: LIP PALETTE
Want to take your lips to the next level? Create a super-trendy look—such as ombré lips, contoured lips, unicorn lips, or matte metallic lips—using a lip palette. If you don’t already have a lip palette in your makeup collection, try creating your own lip palette by de-potting old lipsticks. Read our article, How to Curate the Perfect Lip Palette, to find out how.
6 LIP PRODUCT APPLICATION TIPS
It’s not just about what kind of lip makeup you choose to wear—whether that’s a liquid, metallic, or matte formula—it’s also about how you apply it. Follow these steps—from prepping your pucker to removing your lip color at the end of the day—to help create a gorgeous-looking pout. Kiss, kiss!
1. SCRUB YOUR LIPS FIRST
Before putting a lipstick or gloss anywhere near your lips, it’s a good idea to put in some prep work to help create a smooth base. Your first step should be to use a lip scrub to help exfoliate dead skin cells that may have built up on the surface of your lips. Then, apply a moisturizing lip balm.
2. TAKE THE TIME TO USE A PRIMER
You know how a face primer can help create an even canvas for your foundation application? Well, a lip primer can do the same for your lipstick. So, dab one on before swiping on color. No lip primer on hand? No problem! Use a tiny bit of concealer or foundation instead of primer if you’re in a pinch.
3. DON’T FORGET THE LIP LINER
Do you often find yourself worrying that your lipstick is going to bleed outside lines? Then say hello to lip liner! Before applying lipstick, line your lips—either with a liner that matches your lipstick hue or an invisible one that won’t affect your lip color whatsoever—to keep your color where it belongs.
4. PAINT ON COLOR WITH A LIP BRUSH
If you’re going to use a lipstick that comes in a tube, consider applying it with a lip brush for a more precise, targeted application. This can be especially useful if you’re planning to wear a bright or dark color.
5. BLOT AND SET YOUR LIPSTICK
Once you’ve finished applying a coat of your lipstick shade of choice, gently blot your lips with a tissue, then apply one more coat of color and blot again. Finally, dust a little bit of translucent powder onto your lips through the tissue—this may seem weird, but we swear it will help set your lip look!
6. REMOVE EVERYTHING AT THE END OF THE DAY
Ready to take off your makeup? Use the L’Oréal Paris Micellar Cleansing Water Complete Cleanser Waterproof - All Skin Types to remove your lip makeup. Micellar waters, like this one, are a no-rinse cleansing option powered by tiny micelles—oil molecules—that act as a magnet to lift dirt, oil, and makeup up and away from the skin. This particular micellar water removes makeup—even waterproof products—and intensely purifies. You can use it on your face, lips, and eyes. Just saturate a cotton pad with the micellar water and wipe it across your face.