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Super rich care. Super rich color. 100% resistant gray coverage.
Our Gold Standard Since 1973. Fade-defying color and shine. Available In Over 50 Luminous shades.
Multi-Faceted Shimmering Color. 3X Highlights. Deep Conditioning.
Colored Highlights. For Even The Darkest Hair. Patented Wand.
Color + Highlights in One. Fast Application. Experte Highlights.
Corrects color mistakes. One simple step. Salon-inspired.
Layered Tones. Flattering Color. For mature gray hair.
3 seconds to flawless roots. Temporary gray concealer spray. No more grays. No more compromises.
Lightens Hair Lengths In A Stroke. Patented Expert Brush. Customize Your Ombré Look.
Ultra-Luminous, Ultra-Glamorous. Quick & Easy Highlights Application. Expert Brush for Blended Highlights.
Our First Gradual Lightening Hair Geleé. Gradually Lightens for a sun-kissed glow. Ammonia-free, easy leave-in treatment.
Automatic. Reusable. Brilliant Color.
Luminous. Touch-on Ombré. Expert Touch Applicator.
Quick root touchup. 100% gray coverage. Seamless shade matching.
Precise Highlights. FingerTIP Applicator. Quick & Easy.
Reduces brassiness. Works in 5 minutes. Ammonia-free
Reduces brassiness. Works in 5 minutes. Ammonia-free.
Luminous blonde result. Super conditioning. One simple step.
Precise highlights. Easy pull-through cap. Ideal for short hair.
Shimmering highlights. Easy-Glide Highlighter. Ultra-precise.
Precise Highlights. Easy pull-through cap. Ideal for long hair.