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Tell us why you think it’s worth it to apply SPF or sunless tanner with #ItsTHATWorthIt.For each video you upload to your social channels, we’ll donate $1 toMelanoma Research Alliance towards research for a cure.
Since it was founded in 2007, Melanoma Research Alliance has raised more than $60 million for research globally. MRA’s investment has catalyzed an additional $66 million in leveraged funding, which brings the total applied to melanoma research as a result of MRA to $126 million.
L'Oréal Paris supports MRA’s efforts by donating $1 every time a bottle of Advanced Suncare, SPF day moisturizers or Sublime Bronze Sunless tanners are purchased.